Germany had just won a major tournament, the Clintons resided in the White House and Fifa was coming in for criticism for the award of a Fifa World Cup. Although the instinct is usually to reflect on how much the world has changed when a publication celebrates a major anniversary, you might say there was a remarkably familiar feel to the global picture when SportBusiness Group was incorporated and the first edition of SportBusiness International rolled off the presses in July 1996, writes Ben Cronin.
Subscribe to unlock this article
Explore our subscription options to continue reading our industry-leading content!
Already have an account? Sign in here