Gareth Bale partners with 38 Entertainment to launch esports venture
Real Madrid superstar Gareth Bale has unveiled the launch of his own esports team, Ellevens Esports, in partnership with 38 Entertainment Group
Fiba awards 3×3 Olympic qualifying tournament to Bengaluru
The International Basketball Federation (Fiba) has announced that its 3x3 Olympic Qualifying Tournament will be held in the Indian city of Bengaluru between 18 and 22 March
ICC appoints Dahiya as CCO
The International Cricket Council has announced the appointment of Anurag Dahiya to the role of chief commercial officer
World Baseball Classic to expand to 20 teams for 2021 edition
The World Baseball Softball Confederation (WBSC) has announced that World Baseball Classic – the international world championship for the sport which is sanctioned by the WBSC and is organised in partnership w…
Paris Saint-Germain partners with cryptocurrency CoinCasso
French football champion Paris Saint-Germain has signed a new cryptocurrency partner, Poland-based CoinCasso, which becomes an official partner of the club in all territories outside France
Matchroom in talks to bring Joshua fight to Kinshasa for ‘Rumble in the Jungle 2’
Boxing promoter Eddie Hearn has confirmed that preliminary conversations have been held regarding taking an Anthony Joshua fight to the Stade Tata Raphaël in Kinshasa, Democratic Republic of the Congo, …
FIFPro denies rumours linking Platini with role
International football players’ union FIFPro has denied reports that disgraced former Uefa official Michel Platini has taken up a role with the body, despite its president Philippe Piat announcing last w…
UK Athletics names Coward as interim CEO
UK Athletics has appointed Nic Coward as its temporary chief executive as the search continues for a permanent successor to Niels de Vos
Knicks appoints Translation agency to carry out brand makeover
The New York Knicks has appointed marketing agency Translation to create a new brand image for the team and help it reconnect with its fanbase after coming bottom of the table for the 2018-19 season and…
World Snooker Tour looks to global future with rebrand
The World Snooker Tour revealed a new corporate identity and name at the start of this year as it marked ten years of ownership by Barry Hearn's Matchroom Sport. The rebrand is intended to see it towards another decade of international growth, with China, India and the Middle East on snooker's radar.