Adam Nelson
Other

The deadline for submission for the 2018 SportBusiness Postgraduate Course Rankings has been extended by a further two weeks. SportBusiness Group is calling on entries from course leaders and alumni.
Media

Facebook's decision to prioritise 'meaningful social interactions' over throwaway content in changes to its news feed algorithm will have significant implications for rights holders. Adam Nelson looks at how the sports ecosystem can adapt.
Media

The 2017 Women's Rugby World Cup saw a 53:47 gender split in ITV audiences in the UK· Crowds of 50,000 attended the first few games of the new AFL Women's Australian Rules tournament
Cricket
Marketing

Sachin Tendulkar employed as an ambassador to grow the women’s game Ticket ballot creates sense of demand outstripping supply Advertising campaigns are not women-specific I
Football
Business

Bogdanowicz a key architect in creation of Team GB Establishment of Women’s Super League allows for clearer commercial division between men and women’s game P
Business

We Are Disrupt, an agency specialising in women’s sport, was founded in 2017 by former CSM executive Emma Lax
Other

The 2018 SportBusiness Postgraduate Course Rankings are open for entries. SportBusiness Group is calling on entries from course leaders and alumni.

The way sports fans consume content has changed dramatically. Sports organisations need to adapt their setup in order to retain their audience, reach fans in the right place at the right time and continue to drive revenue.
Events

Adam Nelson looks into Pyeongchang 2018's commercial work, and finds that some of the concerns that dogged the Games late last year are easing.

Lausanne, 17th January 2018 – Burson-Marsteller, a leading global strategic communications and public relations firm, announced today it has fully integrated its specialised international sport consultancy f…