Eric Fisher, US Editor

Chapek says 'we fully believe that there is a business model there for us'

Pact is the first outside of soccer for fast-growing NFT platform

Video game publisher introduces new EA Sports FC brand

Relationship focused on sponsorships while team plays at ASU arena

Governing body revises policy in fast-growing area to address role of collectives

League revives a key component of its international fan development efforts

Bullish results follow historic long-shot race victory by Rich Strike

Executive is second to leave top team position in less than 10 months

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Sean Bratches, chief commercial officer for LIV Golf. Fisher and Russo also discuss Sinclair Broadcast Group’s developing plans for the Bally Sports+ streaming service, the start of the 26th season for the Women’s National Basketball Association that includes an expanded relationship with Twitter, pending sales for the Premier League’s Chelsea FC and National Football League’s Denver Broncos, the New York Times’ purchase of sports content site The Athletic, and a record-setting sale of a jersey worn by late soccer legend Diego Maradona.

Historic deal worth $5.24bn in total slated to close before the end of the month