Luckia joins second tier of LaLiga portfolio
Luckia, the Spain-based gambling and entertainment company, has signed up as a major sponsor of the country's top football league, LaLiga
Drake-Nike collab in Venezia FC kit deal, rescue package
Nocta, the luxury clothing brand created by sportswear giant Nike and Canadian rap artist Drake, has made its first move into football, becoming the kit supplier of Venezia FC.
Bach’s IOC reign to end in 2025
Record revenues, youth-skewed sports, the end of expensive bid races and the 'Russia' debate: Thomas Bach's legacy has been set in stone after announcing his time as IOC president will end next year.
NRL set for two more teams by new rights cycle
The National Rugby League will be confident of securing an uplift in broadcast and commercial revenues in the next cycle, after it emerged an 18th franchise spot has been awarded to Western Australia.
Global still central to Paramount’s plans in new era
US media giant Paramount Global's focus will remain international when its takeover by Skydance Media is completed, despite a tightening of the belts that will lead to mass job cuts.
DFB partners with OneFootball to grow OTT offering
The German Football Association (DFB) has bolstered distribution of its DFB Play over-the-top streaming platform by striking a deal with media group OneFootball
Fox, WBD share Premier League in Mexico after Paramount exit
The Premier League has a new home in Mexico and Central America after its previous broadcast partner, Paramount Global, handed back rights ahead of the 2024-25 season.
Zaslav bullish on WBD carriage talks post-NBA
Warner Bros. Discovery boss David Zaslav has attempted to play down concerns that the group's impending loss of NBA rights will have a significant impact on future carriage negotiations.
Sport drives Disney’s first streaming profit
Walt Disney's combined streaming business was profitable for the first time in the third quarter, helped by ESPN+, as the US entertainment giant moved back into the black
IOC promises more exposure for TOP sponsors
Product placement for major Olympics sponsors is a "deliberate path" taken by the International Olympic Committee, and looks set to be ramped up for future editions of the Games.