UFC strikes beer sponsorship deal with Drink West in Australia
The Ultimate Fighting Championship has announced a six-month sponsorship agreement with Drink West, the Sydney-based beer brand founded by UFC fighters Tai Tuivasa and Tyson Pedro, covering Australia
Papua New Guinea launches NRL expansion bid
Papua New Guinea has launched a bid to form a National Rugby League franchise
Deloitte becomes first-ever title sponsor of Singapore Women’s Premier League
Professional services firm Deloitte has struck a three-year agreement with the Football Association of Singapore to sponsor the Singapore Women’s Premier League when it returns later this month.
ONE Championship to stage Muay Thai events as part of ‘long-term’ agreement with Fairtex
Asian combat sports promotions ONE Championship and Fairtex Fight Promotion have announced a “long-term agreement” that will see the organisations stage a series of Muay Thai tournaments in Thailand.
Kosmos turns to Sportfive to sell Davis Cup media rights in Asia
Kosmos Tennis, part of the investment group co-founded by Spanish footballer Gerard Piqué, has appointed Sportfive as its exclusive media rights agency in most of Asia for the next three editions of the …
Melbourne Storm extends Suzuki sponsorship
Melbourne Storm has renewed its sponsorship deal with Japanese automobile company Suzuki
Wolff calls for China to host more F1 races
Formula 1 should stage three races per season in China when it returns to the country after a four-year hiatus due to the Covid-19 pandemic, according to Mercedes chief executive and team principal Toto…
Rights to women’s cricket’s FairBreak Invitational secured by 14 broadcasters
Fourteen broadcasters have acquired media rights to the FairBreak Invitational women's cricket series
Dorna Sports warns Suzuki against ‘unilaterally’ quitting MotoGP
Dorna Sports has warned MotoGP team Suzuki against violating the terms of their commercial agreement by "unilaterally" exiting the motorcycling series after reports suggested the team will dissolve later…
OCA and FIP working towards inclusion of padel at the Asian Games
The Olympic Council of Asia and the International Padel Federation (FIP) have established a task force to work towards the inclusion of the short-court racket sport at the pan-regional Asian Games