AFL strikes five-year NFT deal with Animoca Brands
The Australian Football League is to release a range of non-fungible tokens (NFTs) after striking a five-year agreement with Hong Kong-based digital collectibles company Animoca Brands
Global Esports Federation appoints IMG to strategic and commercial role
The Global Esports Federation has appointed the IMG sports and entertainment agency as a commercial consultant ahead of the Commonwealth Esports Championships in Birmingham later this year
Warner Bros. Discovery secures free-to-air Women’s RWC rights in Spark deal
New Zealand telecoms operator Spark has finalised a deal with media company Warner Bros
News Corp ‘close’ to launching sports betting service in Australia
News Corp Australia is reported to be close to launching a new online sports betting service after striking agreements with gambling entrepreneur Matthew Tripp and Las Vegas-based investment firm Tekkorp
Hong Kong Jockey Club announces record prize fund
The Hong Kong Jockey Club has announced that prize funds for the next Hong Kong horse racing season will total more than HK$1.6bn ($204m/€188.2m), a record increase in overall prize money.
DAZN unveils sports betting product launch in Pragmatic Solutions tie-up
Global sports streaming service and media company DAZN Group has announced a “multi-year” agreement with betting technology company Pragmatic Solutions as it released details of its first foray into the…
Riot Games appoints ONE Esports to produce LoL: Wild Rift Champions content
Video game developer Riot Games has appointed ONE Esports, an arm of mixed martial arts promotion ONE Championship, to produce content for its League of Legends: Wild Rift Champions SEA esports tournament
Sydney to host revamped Duel in the Pool
The ‘Duel in the Pool’ swimming contest is to return to Sydney for the first time in more than 15 years after Swimming Australia and USA Swimming revived the event as part of a “festival of swimming” in the …
PCB invites expressions of interest for junior franchise league’s sponsorship and media rights
The Pakistan Cricket Board has invited expressions of interest for various sponsorship and broadcast rights packages after outlining the details of its new franchise competition for 15-to-19-year-olds
Fans allowed back to Indian I-League matches
Indian football fans will soon be allowed to attend I-League matches for the first time since the beginning of the Covid-19 pandemic in 2020, organisers of the 13-team football competition have announced