Orienteering secures streaming exposure on Eurovision Sport
The International Orienteering Federation will benefit from wider media exposure after agreeing a rights deal with the European Broadcasting Union for streaming on the new Eurovision Sport platform.
Fanatics aligns with Topsports to boost Chinese merchandising operations
Fanatics has struck a deal with Topsports, China’s largest sports retailer, to develop its operational capabilities in the country, SportBusiness understands.
Improved Canal Plus deal gives Top 14 clubs security to 2032
The award of domestic broadcast rights to French rugby union’s Top 14 and Pro D2 to incumbent Canal Plus on improved terms has guaranteed clubs increased revenues over five seasons, from 2027-28 to 2031-32.
Administration spells final death knell for ‘scattergun’ Cazoo sponsorship model
News of the administration at Cazoo, the online car dealer which once listed on the New York Stock Exchange with an $8bn valuation, deals a final blow to the remnants of an already decimated sponsorship portfolio.
Deferred income from FMA termination helps AFC surpass $200m media rights total
Broadcast rights revenue at the Asian Football Confederation totalled $206.1m (€190m) in 2023 but with 69 per cent of the figure stemming from deferred income related to the termination of an agency agreement with Football Marketing Asia (FMA).
Infront to continue to manage Lecce pitchside ad sales
Infront will continue to sell advertising rights for Serie A side US Lecce after extending its agreement to the end of the 2028-29 season
IndyCar tops up Official Partner pool with Cisco
Penske Entertainment has widened its already broad portfolio of IndyCar Official Partners in a sponsorship agreement with US-based digital technology group Cisco.
Paris 2024 organisers seek to stir Paralympics ticket sales interest
Organisers of Paris’ Paralympics have launched an advertising campaign in a bid to boost slow-moving ticket sales for different sports in recent months.
EXCLUSIVE: Stats Perform set for EFL international betting video rights
Stats Perform has agreed a deal for international betting streaming rights to the English Football League in all markets except the Americas, SportBusiness understands
Every event day aired live in PBR’s ‘game changing’ domestic rights deals
PBR's new domestic rights deals with CBS and Merit Street Media will create live weekend viewing slots akin to major league sports and allow the Endeavor-owned property to tap into an audience outside of its core following.