Marcoux Samaan steps down as LPGA commissioner
LPGA commissioner Mollie Marcoux Samaan has resigned from her leadership role with more than one year still on her contract after a series of setbacks at the women’s golf tour.
Nike ties down long-term Uruguay kit deal
Nike has cemented a multi-year sponsorship with the Uruguayan Football Association as the federation's exclusive sport sponsor and supplier
Subbyx gets Fiorentina Women sleeve rights
Product subscription platform Subbyx has taken on the principal partner and shirt sleeve rights to Fiorentina Women for the 2024-25 and 2025-26 seasons
Leyu Sports signs Inter Milan regional deal
Asian betting and entertainment brand Leyu Sports has entered into a ‘strategic partnership’ with Italian Serie A club Inter Milan.
Crypto.com Showdown sponsorship ‘pitched’ at $10m
Crypto.com has been named as the title sponsor of ‘The Crypto.com Showdown’ – a one-day golf event featuring a pair of leading players from both the PGA Tour and LIV Golf.
Beer brand Hahn strikes Australia Cup title deal
Beer brand Hahn has become title sponsor of the Australia Cup, the country’s leading club football knock-out competition, in an alcohol sector event-naming deal that is rare in Australian sport.
Rock-it Cargo appointed as Fifa logistics provider
Fifa has selected the Los Angeles-based company Rock-it Cargo as the ‘Official Logistics Provider’ for the 2026 World Cup in Canada, Mexico and the US.
Fenerbahçe to switch from Puma to Adidas
Turkish Süper Lig club Fenerbahce will play in Adidas kit next season after a series of disputes between the incumbent supplier Puma and the Istanbul-based club.
Daikin puts name on Houston Astros stadium
The Houston Astros Major League Baseball club has reached a 15-year stadium naming-rights deal with Daikin Comfort Technologies North America to rename the home of the Astros as Daikin Park.
Kelme adds club rights to AFC global deal
Kelme has expanded its deal as the ‘Official Global Supporter’ of the Asian Football Confederation (AFC).