Friends Reunited
Facebook is being used to convince virtual friends to get together in the real world at local sports venues.
Red Army’s Red Invasion
Former glories are at the forefront of English Premier League club Liverpool’s new social media strategy for China.
Small Name, Big Game
Andy Fry looks at which advertisers were the winners and losers of this year’s National Football League (NFL) Super Bowl, and why one firm paid millions for a 30-second slot and proceeded to give it away.
The Two Sides of Li Na
Norman Li explains why Australian Open tennis champion Li Na’s strained relationship with her home country could actually pay dividends.
Irish Celebrations
Sport Sponsorship Insider looks at what was officially the best of European sponsorship in 2013.
The Leader: Brett Gosper
Brett Gosper, CEO of the International Rugby Board (IRB), tells SportBusiness International about his plans to inspire rugby''s next generation.
2014 Ultimate Sports City: My London
Teenage diving sensation and Olympic bronze medallist, Tom Daley, tells SportBusiness International why London should win the 2014 Ultimate Sports City award.
2014 Ultimate Sports City: My Auckland
Olympic gold medallist and five-time America’s Cup winner Russell Coutts kickstarts our profiles of 2014 Ultimate Sports City nominees by telling SportBusiness International why Auckland should win.
Pure Fantasy
Fantasy sports fans in north America will soon have their own 24-hour dedicated TV network. Owen Evans looks at whether success will be a reality.
Less Is More
Owen Evans spoke to DFL (German Football League) Sport Enterprises managing director Jörg Daubitzer about his plans to challenge the English Premier League in the international media rights arena.