Owen Evans

The International Hockey Federation (FIH)’s ‘global innovation partnership’ with Loughborough University is seeing both parties question every single facet of the sport and its business. 

Should sporting rights-holders take the geo-political climate into consideration more when making decisions?

With wheels on President Bach’s proposed Olympic Channel now fully in motion, Timo Lumme, managing director of TV and marketing at the IOC (International Olympic Committee), tells Owen Evans how it will operate.

American broadcasting conglomerate Sinclair is aiming to make it big by thinking small with a new college network. 

Since its inception in the early 1990s, European football’s Champions League has become one of the most successful and well-known brands not just in sport, but the corporate world. We look at its journey.

Sponsors get maximum results working with agencies that operate globally and specialise in one sport, according to the founder of new business 1920 Golf. Matt Cutler explains why.

Marisol Casado, IOC (International Olympic Committee) Member and President of the ITU (International Triathlon Union), writes exclusively for SportBusiness International about the battle for Olympic survival.

Major sports event hosting could be on the cusp of a revolution if UEFA’s multi-host format for Euro 2020 is successful. This month, the governing body for European football will vote on which 13 cities will hosts the flagship international tournament, and Owen Evans met UEFA General Secretary Gianni Infantino last month to get his take on the opportunities and challenges for the hosting concept.

Should sponsors step out of the shadows and have more say over how major sports events are run?

Putting a value against retweets, mentions and likes has been a major conundrum for agents looking to capitalise on their sports stars’ prowess across social media. Dallas-based Stout Partners thinks it has the solution.