Owen Evans

Elisha Chauhan went behind-the-scenes with telecoms giant Orange to find out how it works with the Tour de France, the world’s most illustrious cycling event, to secure communication channels at every stage.

A new digital platform allows sports fans to become editors of their own highlights show. Owen Evans explains how.

The furore over the Washington Redskins’ name builds not only in the nation’s capital, but across the United States. However, the region has a precedent for name changes working out rather well.

UCI (International Cycling Union) Brian Cookson writes for SportBusiness International about setting an example for other sports and making cycling safer for the average Joe.

Brazilian football player Neymar was cast in the lead role of this year’s World Cup before being cast in plaster following a back injury in the quarter-final. Owen Evans looks at whether the Barcelona superstar can now follow in David Beckham’s footsteps to commercial superstardom.

Is it time to scrap the Youth Olympic Games and replace it with a more relevant, exciting and appropriate alternative? 

The global popularity of football was demonstrated on social media during May’s UEFA Champions League final. Max Gabovitch reports.

SportBusiness International takes a look at the blueprint and strategy behind the success of energy drink giant Red Bull’s Media House.

One Cup, 32 teams and hundreds of millions in kit supplier dollars. Sports Sponsorship Insider editor Matthew Glendinning gives his take on which brands were the winners and losers at this year’s FIFA World Cup.

Owen Evans looks at the rationale behind UK telecoms operator BT’s multi-million pound naming rights deal with the home of Scottish rugby, Murrayfield.