MLB’s Diamondbacks agree jersey patch deal with Avnet
Major League Baseball's Arizona Diamondbacks have agreed a multi-year deal with Arizona-based global technology distributor and solutions provider Avnet that will see the company's logo on the sleeve of…
Arena Football League announces relaunch for 2024
The Arena Football League (AFL) has announced that it is relaunching in 2024 with 16 teams playing 10 regular season games before a postseason and championship
DraftKings lays off 3.5 per cent of staff
Sportsbook DraftKings has announced it is laying off 140 of its employees, representing 3.5 per cent of its staff, in the hopes of reducing costs
Starry named official soft drink of NBA, WNBA
PepsiCo's new lemon lime flavored soda, Starry, has been named the official soft drink of the National Basketball Association, Women's National Basketball Association and NBA G League in North America
Genius Sports granted temporary betting certification in Massachusetts
Sports data and technology company Genius Sports has been temporarily certified by the Massachusetts Gaming Commission as a licensed sports wagering vendor for 12 months pending final authorization
YouTube TV drops MLB Network after contract dispute
Major League Baseball's MLB Network will no longer be available for YouTube TV subscribers after the two parties failed to reach an agreement on a contract renewal
Electronic Arts Q3 revenues down despite ‘record engagement’ with Fifa 23
Video game developer Electronic Arts has announced a drop in revenues and expected earnings for Q3 despite "record engagement" with its FIFA 23 franchise around the 2022 Fifa World Cup
NFL to launch apparel line with Drake’s OVO
The National Football League and Canadian rapper Drake's apparel brand October's Very Own (OVO) have announced a collaboration that will feature NFL-licensed apparel of select teams
LA Angels star Ohtani signs endorsement with New Balance
Two-time American League All-Star and 2021 AL Most Valuable Player Shohei Ohtani has signed with Boston-based sports apparel company New Balance
Logan Paul, KSI’s Prime named global sports drink of UFC
The Ultimate Fighting Championship (UFC) has entered into a multi-year, global partnership with sports drink Prime, which is co-founded by social media personalities turned fighters Logan Paul and KSI