MLS adds Discount Tire sponsorship in US
Major League Soccer has announced Discount Tire as the 'official tire retailer' of MLS in the United States in a sponsorship deal that covers regular season, All-Star Game and MLS Cup
NHL relishing early weekend puck drops for European growth
The National Hockey League is giving serious consideration to further changing its matchday scheduling at home to create more game windows for fans in Europe as part of internationalisation plans that are already proving fruitful. Shawn Meadow reports.
Indianapolis to bid for MLS expansion, putting USL’s Indy Eleven at risk
The city of Indianapolis, Indiana has announced that it will put in a bid for a Major League Soccer expansion team, which will put the future of the United Soccer League's Indy Eleven at risk
Canadian breakthrough for Amazon in NHL deal with Rogers
The NHL has its first streaming only deal in Canada after Amazon reached a two-year rights deal with Rogers Communications to air Monday night games.
NWSL Players Association expands, extends Ally sponsorship
The National Women's Soccer League Players Association (NWSLPA) has expanded and extended its sponsorship agreement with Ally Financial through 2027
Bears unveils $4.6bn stadium plan with record public contribution
The Chicago Bears of the National Football League has unveiled a $4.6bn (€4.3bn) plan to build a domed stadium on the lakefront area next to current home Soldier Field.
Half the cost of the $4.6
Angel City renews Sprouts back-of-shirt sponsorship
Angel City Football Club of the National Women's Soccer League has renewed its sponsorship deal with Sprouts Farmers Market for three more years
NHL boasts viewership growth for playoff opening weekend
The National Hockey League has drawn an 11-per-cent year-over-year increase in viewership over the opening weekend of its playoffs, with an average viewership of 2.262 million.
The league drew 17
Verizon adds another NFL team, stadium with Detroit Lions deal
US telecommunications giant Verizon has further deepened its commercial relationship with the National Football League, striking a new deal with the Detroit Lions to become the franchise's official 5G network.
NWSL extends Spiideo deal with new camera system
The National Women's Soccer League has expanded its partnership with AI sports video company Spiideo in a deal that will provide multi-angle camera systems at NWSL stadiums