Miami Dolphins signs multi-year deal with MSC Cruises
MSC Cruises, the world's third largest cruise line, has signed a multi-year sponsorship deal with Miami Dolphins of the National Football League and Hard Rock Stadium prior to kickoff of the 2023 NFL season
‘Messi mania’ fuelling rapid take-up of Apple’s MLS Season Pass
Lionel Messi's arrival in Major League Soccer sent subscriptions to Apple's MLS Season Pass soaring, according to new figures released.
The tech company, in the first year of its 10-year, $2.5bn (€2.3
WBD-owned AT&T SportsNet Rocky Mountain shutting down
AT&T SportsNet Rocky Mountain, one of Warner Bros
WWE Payback draws record viewership, gate and merchandise sales
World Wrestling Entertainment (WWE) has announced that its 2023 Payback event was the most-watched and highest-grossing Payback in the WWE's history
CBS Super Bowl ad space sales hit ’90 per cent’, Nickelodeon plan considered
Paramount-owned CBS Sports is close to selling out its ad space inventory for the 2024 Super Bowl, the showpiece finale to the National Football League season.
Mavericks to face Real Madrid in pre-season game
The National Basketball Association's Dallas Mavericks will pay a pre-season game against the reigning EuroLeague champions Real Madrid in the Spanish city on October 10
Kasten: Investors’ PWHL business plan exceeds 10 years
The ownership group behind North America’s new Professional Women’s Hockey League (PWHL) has a business plan that covers at least a decade, according to Los Angeles Dodgers president Stan Kasten who is …
ESPN to air college football games in cinemas
ESPN has announced a theatrical distribution agreement with Theater Sports Network to televise Atlantic Coast Conference (ACC) college football games, select bowl games and the College Football Playoff…
Marginal uplift for CBS Sports’ PGA Tour viewership
Viewership of the PGA Tour on CBS Sports platforms inched up by 1 per cent in 2023 to 2.21 million viewers on average for the 42 tour telecasts compared to the 35 the year prior
Fanatics’ Mitchell & Ness names Kumekpor as CEO
Sports apparel brand Mitchell & Ness, owned by Fanatics, has announced Eli Kumekpor as the company's new chief executive officer