SailGP appoints Kerner to lead marketing and comms
Global sailing league SailGP has appointed Erica Kerner as chief marketing and communications officer
IOC launches NFT-based game for Beijing 2022
An official mobile game based on the Beijing 2022 Winter Olympics has been released, featuring a marketplace where users can trade Olympic 'pins' in the form of non-fungible tokens
Mark Dreyer | How a political endorsement aided the rise of China’s sportswear champion Anta
Journalist Mark Dreyer has worked in the Chinese sports industry since 2007, during a period of incredible transformation. This article is an extract from his recent book about his experiences, Sporting Superpower: An Insider's View on China's Quest to be the Best.
No disruptive protests, but Peng-Shuai t-shirts allowed at Australian Open
Australian Open spectators will not be stopped from from wearing t-shirts referencing the controversy around Chinese player Peng Shuai but will not be allowed to disrupt the event with protests, Tennis…
Argentine FA agrees Asia regional sponsorship deal with W88
The Argentine Football Association has agreed a regional sponsorship deal covering Asia with betting brand W88
Nine confirms sublicense of ICC men’s World Cup rights
Australian free-to-air broadcaster Nine Entertainment has confirmed a sublicensing deal with pay-television broadcaster Foxtel covering this year's International Cricket Council T20 men's World Cup and…
Ian Paynton | The Vietnam opportunity
Home to superfans and voracious consumers of sports content, Vietnam has great potential for the sports industry. But it’s got to be approached with tact, says Ian Paynton, co-founder of Hanoi-based content agency We Create Content.
New Zealand Rugby sells Blues stake to local investors
A group of New Zealand businessmen and rugby union figures acquired a 40-per-cent stake in Super Rugby team the Blues in a deal with New Zealand Rugby in a deal agreed just before Christmas
Tesla backs student motor-racing competition
Electric carmaker Tesla is backing US-based student motor-racing competition Formula SAE by providing equipment and advice
I-League suspended for six weeks due to Covid
Indian football's second-tier I-League has been suspended for at least six weeks due to an outbreak of Covid cases within its 'bio-secure bubble'