SportBusiness Staff

Australia?s Ten Network and sports graphics company Pineapplehead Ltd will broadcast a virtual Melbourne Cup race before the officially gets underway next month.

ISL United States and PSP Sports, a US-based sports marketing and media company have signed an agreement to integrate their marketing infrastructure and business relationships.

Sunderland Plc has reported a trebling of annual profits as the team prospered in its first season in the lucrative Premier League - filling the Stadium of Light stadium to capacity.

Dodge and Save Mart Supermarkets have joined forces as co-title sponsors of the 2001 NASCAR Winston Cup at Sears Point Raceway.

ESPN Inc., Globosat Programmadora Ltda., and Fox Sports International have reached an agreement to create a new 24-hour total sports network serving Brazil.

Sportal.co.uk has launched the latest development in online soccer statistics.

The English Premier League is to hold meetings with its 20 clubs to discuss the way forward after cable company NTL dramatically pulled out of a $158m-a-year pay-per-view package.

Preparations for the Rugby League World Cup have been rocked by the threat of a players? boycott based on a labour dispute in New Zealand.

The United Auto Workers (UAW) and DaimlerChrysler have acquired the title-sponsorship rights to the NASCAR Winston Cup event at Las Vegas Motor Speedway.

TiVo, the creators of Personal TV, have signed up NFL greats Joe Montana and Ronnie Lott.