SportBusiness Staff

ABC has recorded an impressive NFL season-opening viewing rating.

Brazilian soccer legend Pele has taken on a new role as goodwill ambassador for the Brazilian oil giant Petroleo Brasileiro.

Chris Akers, who launched Sports Internet as a #2m cash shell and sold it to BSkyB for #301m a year later, is launching another sports-related cash shell on AIM.

Satellite firm PanAmSat will be kept busy during this month?s Olympic Games after signing a number of major deals with key broadcasters and rights holders.

Australian broadcaster Seven Network has asked the Australian Competition and Consumer Commission to urgently arbitrate on the terms and conditions of access for its sports pay channels C7 to the telecommunications company Telstra's cable network.

Tickets.com, the online provider of entertainment and sports tickets, has named Eric Bauer executive vice president and chief financial officer.

Satellite television operator British Sky Broadcasting has reached a five-year deal with British pay-TV rival NTL to supply a wide range of its channels to the leading UK cable operator.

The appointment of a new head of public relations of English Premier League club Manchester United is a `very important step forward? according to the club?s new chief executive Peter Kenyon.

Media giant News International has created a new sales channel for sports and leisure goods manufacturers to push their products to market.

UK-based iForce has formed a new division focusing on the UK sporting goods and clothing market.