Features

When Lord Sebastian Coe took the helm of the International Association of Athletics Federations he knew he wasn’t signing up for a tranquil voyage.

Kevin Roberts asks Eurosport CEO Peter Hutton whether the company’s expensive facelift will help to grab the attention of new fans this year

Robert Elstone, CEO, Everton FC, writes exclusively for SportBusiness International on managing international expansion while looking after local fans

Who do you think made the most original and ground-breaking decisions in the sports business in 2015? Discover the 20 figures our expert panel selected here.

Italian football’s golden era of the 1980s and early 1990s is a distant memory, but after falling from the summit, there are now signs that it is on its way back up.

In the second of a series of articles on the business of the Super Bowl, a look at how brands cash in on the game's massive appeal.

In the first of a series of articles on the Super Bowl, we examine the business of televising one of the world's most-watched sports event.

In the third of a series of articles on the business of the Super Bowl, a focus on the match host, San Francisco.

Exclusive interview with Christian Seifert, president of German football's DFL, on Fifa’s dysfunctional football family, maintaining the Bundesliga's social functions in a competitive global market, and why he’s using clichéd stereotypes about Germans to succeed in China.

International Skateboarding Federation president, Gary Ream, exclusively writes for SportBusiness International about his sport’s Olympic hopes.

Ryan Herman reveals one of the most interesting races in horse racing next year will be taking place in the auction house, not the race track.

After a controversial start Chevrolet now believes its multimillion dollar partnership with Manchester United is on the right track. Elisha Chauhan reports.

Long-term Nascar sponsors explain why the American stock car racing series still fuels return on investment.

Professional sports players have taken content into their own hands with the creation of media distributer ACE Media. Brian Heyman reports.

As pay-television channel BoxNation prepares to expand globally, its competitor Fight Sports Network throws punches at its lack of resources. Elisha Chauhan reports

Owen Evans spoke to Hicham El-Amrani, general secretary of the Confederation of African Football about building bridges with his home country and his billion dollar vision for African football.

Rob Ridley asks Cricket Australia about its plans to host the inaugural day and night test next month, and whether it will help to create cricket’s new breed of 24hr party people.

Despite heavy investment into state-of-the-art wave gardens, surfing’s dreams of getting into The Greatest Show on Earth will depend on Mother Nature. Christian Radnedge reports.