Features
Jim O’Connell on leveraging opportunity with Athletes First Partners
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Jim O’Connell, president of Athletes First Partners. Fisher and Russo also discuss RedBird Capital Partners’ sale of its stake in OneTeam Partners, the National Football League’s new collaboration agreement with the German Football League, Ares Management raising $3.7bn (€3.7bn) to invest in the sports industry, the pending sale of Major League Baseball’s Los Angeles Angels, and ownership turbulence with the National Basketball Association’s Phoenix Suns.
Cricket audiences encourage Daraz to target bigger sports and entertainment platform
Shopping app Daraz has been taking a unique approach to combining sport and ecommerce in Pakistan and other South Asian markets.
World Athletics sets big goals for United States
Jon Ridgeon, World Athletics' chief executive, details the plan to expand fan interest in the United States in the sport. Shawn Medow reports.
NWSL title game secures primetime slot on CBS thanks to ‘power of partnership’
Executives from the NWSL, CBS Sports, and Ally Financial tell SportBusiness how they worked together to enable the championship game secure a primetime slot.
Steve Pangburn on elevating the business and fan experience of sports event concessions
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Steve Pangburn, chief executive of North America for concessions operator Sodexo Live!. Fisher and Russo also discuss a series of impactful developments in the fast-growing trading card and collectibles space including the National Basketball Association’s new deal with Sorare, as well as the start of the 2022 National Football League regular season, and seismic changes within the Major League Baseball Players Association.
Tony Knopp on envisioning the future of live events and ticketing
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Tony Knopp, co-founder and chief executive of TicketManager. Fisher and Russo also discuss the $238m (€238m) Series E fundraising for New York-based ticketing company SeatGeek, RedBird Capital Partners’ takeover of Italian football club AC Milan in partnership with Major League Baseball’s New York Yankees, expansion of the College Football Playoff, executive Ed Hartman leaving the United States Football League for gaming operator PointsBet, and the business success of MLB’s Atlanta Braves.
LA Sevens rugby pushes for sport’s broader growth in US
The United States leg of the World Rugby Sevens Series, the LA Sevens, is hoping to grow the sport in the country and ultimately capitalize on that growth ahead of the 2028 Olympics. Shawn Medow reports.
ESPN+ documentary ‘Fate of a Sport’ highlights growing impact of Premier Lacrosse League
PLL co-founder and president Paul Rabil tells SportBusiness why he believes the documentary 'Fate of a Sport' can be "momentous" for the growth of the startup league. Bob Williams reports.
FanDuel TV looks to create ‘a model for what the intersection of content and commerce really looks like’
Prominent US gaming company FanDuel has made perhaps its boldest step yet in the ongoing legalization of sports wagering in the country with its introduction of FanDuel TV. Mike Raffensperger, the company's chief commercial officer, details the strategy behind the effort in an interview with SportBusiness US Editor Eric Fisher.
“Never underestimate beIN Sports”: Apac chief Kerr sets out long-term ambitions in region
Mike Kerr, MD of beIN Sports Asia-Pacific, speaks to SportBusiness about the broadcaster's long-term ambitions
Ahmad Nassar on a new commercial reality for pro tennis
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Ahmad Nassar, newly named as executive director of the Professional Tennis Players Association and chief executive of its for-profit affiliate Winners Alliance. Fisher and Russo also discuss the state of tennis amid the start of the 2022 US Open, the development of TMRW Sports with star golfers Tiger Woods and Rory McIlroy, the debut of FanDuel TV, a competitive and operational shift for the Savannah Bananas, and the state of Major League Baseball’s special events following the 'Field of Dreams' and MLB Little League Classic games.
Vodafone renews naming rights to NRL Warriors, signs Robinson as RLWC ambassador
Telco Vodafone has renewed its naming-rights sponsorship of the New Zealand Warriors, the Auckland-based rugby league team which competes in Australia’s NRL.
MLB marks 20th anniversary of MLB.TV with focus on the future
As Major League Baseball's flagship, out-of-market streaming service, one of the longest running and most successful sports streaming products anywhere in the world, marks two decades of existence, the league is now exploring how to make it more accessible to fans. US Editor Eric Fisher reports.
“We believe in the value of live local rights” | Why Monumental acquired NBC Sports Washington
Zach Leonsis, Monumental Sports' president of media and new enterprises, speaks to SportBusiness about the decision to acquire NBC Sports Washington and the organization's belief in the embattled RSN model.
Seven League’s Ayers looks to the metaverse to unlock ‘dormant IP’ in new business venture
Rematch described as ‘sporting time machine’
Latest event to reimagine Ali-Foreman fight as ‘immersive theatrical experience’
Fundi
Magnus Inc. | How Carlsen has capitalized on the Covid chess boom
World chess champion Magnus Carlsen tells SportBusiness how he has leveraged his fame and success to create a growing business empire with the Play Magnus Group. Bob Williams reports.
Team Marketing prepares to fight through its existential crisis
Team strikes Uefa club deals worth close to €1.0
PGA Tour makes meaningful progress to reach goal of widespread in-play sports betting
PGA Tour's vice president of gaming Scott Warfield tells SportBusiness why he is confident that the organization's continued investment in technology and broadcast initiatives will lead to increased in-tournament betting and, in turn, rising engagement.