Features

Soccer and entertainment festival helps monetize iconic motorsport facility and enables NWSL club Orlando Pride to expand its regional reach. Bob Williams reports.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Meredith McPherron, chief executive and managing partner of Drive by DraftKings. Fisher and Russo also discuss ongoing turbulence and change in the golf business spurred by the arrival of LIV Golf, Bruin Capital’s sale of streaming video technology company Deltatre, Susquehanna Investment Group’s new support of sportsbook PointsBet, a non-fungible token partnership involving the National Hockey League and NFT distribution platform Sweet, and moves by Fanatics chief executive Michael Rubin to sell his equity in Harris Blitzer Sports & Entertainment and further position the company into sports betting.

The Pennsylvania-based founders of OneTwoSee, who were influential in integrating live statistics into game broadcasts, are now looking to fundamentally update the sports betting experience through their new technology venture, Epoxy.ai. US Editor Eric Fisher reports.

New commercial director Henderson has strong contacts in Asia through earlier IMG role AELTC focusing on brand building and fan engagement for long-term commercial returns

Microsoft technologist Jesus Serrano talks to Kevin McCullagh about the promise of the metaverse and how sports organisations should approach this burgeoning tech space.

IMG Arena agreed four-year deal starting from 2022-23 season Endeavor-owned betting division beat Infront in second round of tender

Damani Leech, NFL chief operating officer of international, speaks to SportBusiness about the strategy behind the “NFL Africa: The Touchdown” event in Ghana and further plans to grow the league in the continent.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Ameeth Sankaran, Religion of Sports chief executive. Fisher and Russo also discuss Major League Soccer’s landmark global media rights agreement with Apple, the ongoing ownership dispute involving Major League Baseball’s Baltimore Orioles, historic revenue for the National Hockey League during the 2021-22 season, the formation of a new sports investment firm by industry veterans Don Cornwell and Jonathan Nelson, and David Blitzer’s acquisition of an equity stake in MLB’s Cleveland Guardians.

Startup league's founder and chief executive E.J. Johnston tells SportBusiness why 3ICE was a "no-brainer" to establish amid the rise of 3x3 ice hockey globally. Bob Williams reports.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Michael Schreiber, founder and chief executive of Playfly Sports. Fisher and Russo also discuss the tumultuous week surrounding the competitive debut of LIV Golf, the record-setting sale of the National Football League’s Denver Broncos, the NFL’s rising business and talent development interests in Africa, a $50m (€48.6m) round of fundraising for Religion of Sports, and Warner Bros. Discovery’s hire of Luis Silberwasser to lead its sports business.

Outbreak of Covid ‘fast-tracked’ trends in digital marketing and sponsorship Partnerships set to focus increasingly on data ownership as programmatic advertising declines C

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Matthew Caldwell, president and chief executive of the National Hockey League’s Florida Panthers. Fisher and Russo also discuss the dissolution of the planned $1.35bn (€1.26bn) merger between SeatGeek and RedBall Acquisition Corp., the unsolicited offer by Nike co-founder Phil Knight to buy the National Basketball Association’s Portland Trail Blazers, the debut of the New England Sports Network’s new direct-to-consumer streaming service, ratings prospects for the NBA and NHL postseason title rounds, and the new arena pursuit of the NHL’s Arizona Coyotes.

US stock rack racing series takes its most significant step yet in its embrace of additive manufacturing by partnering with Stratasys to produce the first-ever 3D-printed production parts to be featured across all Nascar Next Gen cars. Bob Williams reports.

Nathan Homer, chief commercial officer of the London Legacy Development Corporation, admits that the body has made mistakes in its search for a naming rights sponsor for the London Stadium, venue for the London 2012 Olympics and home of West Ham United, but a reboot of the organisation's commercial offering has created a more brand-friendly proposition.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Tony Khan, founder, co-owner, president, and chief executive of All-Elite Wrestling; vice chairman of the English football club Fulham FC; and co-owner and chief football strategy officer for the National Football League’s Jacksonville Jaguars. Fisher and Russo also discuss PepsiCo’s shedding of sponsorship rights to the National Football League’s Super Bowl Halftime Show, the NFL’s partnership with Mythical Games to develop a new gaming experiences centered around non-fungible tokens (NFTs), tennis icon Billie Jean King working with the Professional Women’s Hockey Players’ Association to establish a fully fledged league, the ongoing sale of the NFL’s Denver Broncos amid the record-setting deal for the Premier League’s Chelsea FC, and a $30m (€28m) funding round for upstart ticketing entity Gametime.