News

Austria’s performances at Euro 2024 have broken audience records in the country for ServusTV, seemingly vindicating the commercial broadcaster’s decision to invest heavily in the exclusive rights back in 2021.

Dutch public broadcaster NOS, which last night netted its highest Euro 2024 audience so far, has renewed its rights to cover Euro 2028 as well as other national team matches.

Angel City of the National Women's Soccer League has been valued at $300m (€278.8m), a global record for a women’s sports franchise, following a long-term investment from Willow Bay and her husband, Disney CEO Bob Iger.

French basketball’s top-tier LNB Élite has ended months of uncertainty amid the financial troubles of streaming platform Skweek by signing a long-term domestic broadcast rights deal with DAZN.

Women’s Super League sides Chelsea Women and Crystal Palace Women have broken new ground, announcing their first-ever standalone training kit and front-of-shirt sponsorship deals, respectively.

The England and Wales Cricket Board continues to leverage the insurance sector for its Test match title sponsor position after a new deal with Rothesay.

As Warner Bros. Discovery's TNT Sports searches for more domestic deals ahead of the loss of its National Basketball Association rights, the company has announced a multi-year agreement for Mountain West Conference college football games.

The National Football League's domestic out-of-market Sunday Ticket package will be able to be streamed in US commercial businesses for the first time, after EverPass Media, the media platform of the NFL…

The BBC’s World Bowls coverage could follow the UK public broadcaster's World Snooker output and have a new host broadcast company with an invitation to tender currently live, SportBusiness understands.

LaLiga club FC Barcelona has renewed one of its most lucrative and controversial sponsorship deals by signing a five-year extension with betting operator 1XBet.

World Boxing appears on the verge of establishing itself as the de facto governing body for the sport, with the rival International Boxing Association (IBA) facing two more threats to its existence

Telco Optus has secured exclusive rights in Australia to the FA Cup from 2024-25 to 2027-28, complementing its Premier League rights in the country, which it also holds till 2028

France’s Ligue 1 will have a new broadcaster in Brazil next season after fast-growing streamer CazéTV acquired rights in an exclusive three-year deal.

The Edgbaston Stadium commercial team is looking to sell naming rights to the home of Warwickshire County Cricket Club for the first time, SportBusiness can reveal

Boston Basketball Partners, ownership group of the Boston Celtics National Basketball Association franchise, has announced plans to sell all of its controlling shares in the team, just weeks after winning…

Just days after announcing an extensive new deal with Juventus, global sports merchandising firm Fanatics has sealed a similar long-term agreement with New Zealand Rugby.

ZDF delivered a huge audience share of 76.8 per cent for its live coverage of Germany’s clash with Denmark on Saturday evening during a weekend in which teams from four of Europe’s ‘big five’ markets were in action.

Barcelona has terminated an agreement with Mountain & Co, a special purpose acquisition vehicle tasked with handling the Nasdaq flotation of the LaLiga club’s Barça Media business, to focus on “near-term” business opportunities.