News
Mediapro readying €1bn fund for sports IP investments
Mediapro is to launch and manage a €1bn ($1.1bn) fund to be used for the acquisition of sports intellectual property, including media rights, worldwide, the Spanish media and broadcast production group has revealed.
Viaplay sells slate of Women’s EHF Euro rights to TV2 Norway
Viaplay is to share coverage in Norway of the upcoming European Women's Handball Championship with TV2, part of the media group's wider strategy of sublicensing rights where possible to recoup fees
IOC eyes two-cycle TV rights deal in India
The International Olympic Committee hopes that cricket’s inclusion can help it land the stability of a two-cycle rights deal in the Indian subcontinent after a succession of one-cycle contracts with different broadcasters.
PWHL engages Deep Blue for commercial development
Ahead of the start of its second season, the PWHL is looking for commercial development with the help of Deep Blue Sports + Entertainment.
Serie A back on French TV screens via L’Équipe
Serie A's blackout in France is finally over after L'Équipe, the digital terrestrial and streaming broadcaster, struck a two-season deal with the Italian league.
Saudi-first strategy as PIF scales back global outlay
Global sports properties eyeing lucrative investment were dealt a blow today (Tuesday) after Saudi Arabia’s Public Investment Fund (PIF) announced it was scaling back its international spend.
Mapfre names Copa del Rey as title model prevails
Insurance company Mapfre has signed as the first-ever title sponsor of Spanish football’s Copa del Rey as well as the women’s equivalent knock-out competition, the Copa de la Reina.
Judge rules Verticast case v Digicel, Flow can proceed
Caribbean pay-television broadcaster Verticast and regional telcos Flow and Digicel are heading to the courts in the first quarter of 2025 in an anti-competitive lawsuit
Milan clubs post record revenues for 2023-24
AC Milan and Serie A rival Inter Milan recorded record revenues in 2023-24, with both clubs benefitting from initiatives from new American owners.
Milan recorded a €4.1m ($4.4
Poland sets out pathway to 2040 Olympics in Warsaw
Building on previous declarations from President Andrzej Duda and Prime Minister Donald Tusk, Poland is rolling out a strategy that intends to culminate in its first Olympics.
Cosm deals with NFL for ‘shared reality’ game rights
Cosm, the immersive technology and entertainment company, has reached an enhanced agreement with the National Football League to show live matches for the rest of the 2024 season.
ITV continues as Lionesses’ home until 2029
UK commercial broadcaster ITV has agreed a four-year deal with the Football Association to continue to show matches of the Lionesses, the England women’s team.
EBU lands 2026, 2030 World Cup rights in handful of markets
The European Broadcasting Union today (Monday) announced a new agreement with Fifa covering media rights in five countries for the next two men's World Cups
Islanders signs AI-focused helmet deal with Viam
The New York Islanders of the NHL has agreed a helmet sponsorship deal with engineering platform Viam that will look to use artificial intelligence, data and automation to unlock efficiencies in the team’s UBS Arena.
UFC lands multi-faceted, global Kick deal
Kick, which holds an existing relationship with American fighter Max Holloway, has signed a wide-ranging media and sponsorship deal with the UFC
AFL hires Nine’s Haagsma for top commercial role
The Australian Football League (AFL) has filled a key void in its commercial department, bringing in Nine Entertainment's Rebecca Haagsma as executive general manager of customer and commercial
Two Circles makes broadcast move in Spring Media takeover
Two Circles has finalised an agreement to acquire the Spring Media agency as it moves into broadcast rights sales for the first time, also adding production and direct-to-consumer streaming capabilities…
Volleyball World ‘ready to go D2C’ in core TV market
Volleyball World maintains that it is prepared to turn to its OTT platform VBTV in a major broadcast market as it continues rights negotiations in three Asian markets plus Italy.