Opinion

Now in its sixth year the conference returns on July 16th to BT Centre, London

Andrew Croker of Perform says odds are stacked against success of Murdoch's paywall

BBC Sport’s Ben Gallop sees 2012 Olympics taking digital mainstream for the first time.

If public sector support is the new sponsorship, don't expect it to be like taking candy from a baby.

American baseball fan Marc Filippino calls foul on the food served up in the English Premier League

It’s not unusual for post-conference drinks to reveal the far side of the sports industry...

Marc Filippino observes the contrasting styles of sports stars on either side of the Atlantic.

Canadians report a surge in national pride in the afterglow of the Olympics.

Of all the high profile speakers to address the Legacy Lives conference one character was memorable for all the right reasons

Phil Savage, at 'Legacy Lives' on the balance of power shift between rights holders and hosts

There’s a whiff of revolt in the air and not just from the ‘Red Knights’ and United supporters trying to seize power from the Glazers.

Kevin Roberts on the enduring power of English football’s Play-Offs...the stuff 'sporting dreams are made of'.

SA Law's Guy Thomas on the prospect of more Premier League clubs going into administration in 2010.

Dates for your new diaries as conference schedule is unvelied for 2010

Simon Brown (Kick4change) on cynicism, CSR, and Sponsorship of the 2010 FIFA World Cup

Kevin Roberts on generating new revenues and meeting sponsor objectives while securing the support of the fans.

Is Gillette wrong to stand by Thierry Henry after his handball? David Atkinson from Space doesn't think so.

Sebastian Smith on the importance of the Youth Olympic Games to the future of sport and businesses.