Boston Marathon

Athletics
Sponsorship & Marketing

Retailer Dick's Sporting Goods has announced a multi-year partnership with the Boston Athletic Association (BAA) in a deal that makes Dick's the official retail sponsor of BAA events, beginning with the…
Athletics
Sponsorship & Marketing

The Bank of America has doubled its brand presence among the World Marathon Majors by adding Boston Marathon 'presenting partner' rights to its role as title sponsor of the Chicago Marathon
Athletics
Sponsorship & Marketing

The Sportfive agency has stepped up its engagement with the Boston Athletic Association (BAA) by being appointed to lead the search for the next primary sponsor of the Boston Marathon
Athletics
Sponsorship & Marketing

John Hancock, the Boston, Massachusetts-based insurance company, will end its position as the principal sponsor of the Boston Marathon after the 2023 race on the expiration of the current deal
Athletics
Media

The Boston Marathon will be broadcast nationally in the United States on ESPN starting in 2023 following a multiyear deal with the Boston Athletic Association (BAA)
Athletics
Events

The 2021 Boston Marathon will take place on October 11 as long as Covid-19 reopening rules in Massachusetts allow the event to proceed, the Boston Athletic Association has announced.
Athletics
Events

The Boston Athletic Association has decided to postpone next year's Boston Marathon until "at least the fall of 2021" in the wake of the global Covid-19 pandemic
Athletics
Events

The Boston Marathon has been canceled for the first time in the race's 124-year history in the wake of the global Covid-19 pandemic
Running
Events

The London and Boston marathons have become the latest major sporting events to be postponed due to the coronavirus outbreak
Running
Sponsorship & Marketing

The Boston Athletic Association has signed Chinese smartphone brand Oppo as the latest sponsor of the Boston Marathon
Running
Business

Famed US road running event slated to proceed as scheduled in April