CBA League

Basketball
Sponsorship & Marketing

The Chinese Basketball Association (CBA) has signed Saudi Arabian energy company Aramco in a two-year sponsorship deal
Basketball
Events

The Chinese Basketball Association (CBA) has unveiled the schedule for the forthcoming CBA League season. The season will begin with the CBA All-Star Weekend from October 2 to 4
Basketball
Media

The Chinese Basketball Association is suing video-sharing platform Bilibili for RMB406m ($60m/€59m) in a potentially landmark copyright infringement case in China.
Basketball
Events

The Chinese Basketball Association has postponed the upcoming CBA All-Star Weekend
Basketball
Media

Australian streaming platform Sports Flick has secured media rights to the Chinese Basketball Association league for the 2021-22 season
Basketball
Finance & Law

The Chinese Basketball Association has readjusted its player salary cap restrictions for the 2021-22 season, having first introduced it last year
Basketball
Media

Sports media and data firm Sportradar is to distribute international media rights for the Chinese Basketball Association League under a new multi-year deal beginning with the current season
Basketball
Fan Engagement

China's CBA basketball league has agreed a five-year deal with Weibo that will see the social media platform host content including live video streams, short videos and interactive games
Basketball
Media

Chinese social video platform Kuaishou has announced a streaming deal with the Chinese Basketball Association League, under which third party creators will make content that will be presented to viewers…
Athletics
Events

The three-round qualification tournament before the first round of the Australian Open could be axed to guarantee the grand slam will only be delayed one week – The Age S
Cycling
Events

US sportswear and equipment firm Under Armour has agreed to sell the MyFitnessPal platform to global investment firm Francisco Partners for $345m (€295m) – Under Armour Yao
Basketball
Events

China's People's Liberation Army's basketball team, known as the Bayi Rockets, has withdrawn from the country's men's and women's leagues
Basketball
Sponsorship & Marketing

Insurance company China Life will continue to serve as the official main sponsor of the Chinese Basketball Association (CBA) League following the signing of a three-year renewal from 2020-21 to 2022-23
Basketball
Events

The Chinese Basketball Association League's 2020-21 season tips off tomorrow, with some significant changes being introduced, including a new salary cap, new rules to promote domestic talent, and an extended…
Basketball
Finance & Law

Liu Jiadi, partner, and Jeffrey Wilson, counsel, at Chinese law firm JunHe, explain the significance of new player image rights rules in the Chinese Basketball Association League.
Basketball
Industry Moves

The Chinese Basketball Association League Sports Company has appointed Zhang Xiong as its new chief executive
Basketball
Events

Rugby Australia said it will reject New Zealand Rugby's proposal for a revamped Super Rugby competition, and is speaking to the rugby unions in Argentina and Japan about alternative models - Sydney Morning…
Basketball
Industry Moves

The CBA has announced the shock departure of Wang Dawei, who became the top Chinese basketball league’s first chief executive 14 months ago.