Danish SuperLiga
Danish Superliga hires Spring Media after exiting European Leagues pool
Spring Media, the Scandinavian agency on the verge of being bought by Two Circles, has strengthened its portfolio with an international rights distribution deal for the Danish Superliga.
Viaplay splits with Danish Superliga production JV
Danish Superliga domestic rights-holder Viaplay claims to have terminated its agreement with Matchday Production just over two months into the joint venture’s first season of handling the host broadcast f…
Blow to European Super League as Danes win trademark case
No other football league or competition in Europe will be able to use the name, The Super League, after the European Union Trade Mark Office sided with Denmark's Superligaen A/S.
Battling Viaplay retains Superliga rights to 2030, TV2 back in picture
TV2, the government-owned broadcaster in Denmark, and Viaplay have landed domestic media rights to the Danish Superliga in new six-year deals that strengthen the embattled latter's portfolio ahead of any…
Warner Bros. Discovery out of picture for Danish Superliga rights
The Danish Superliga will not be on the screens of channels owned by Warner Bros. Discovery in Denmark from 2024-25, after the incumbent rights-holder did not submit a bid by the May 10 deadline
Danish Superliga retains 3F as title sponsor
Superligaen A/S, organising body of the top division of Danish club football, has extended its title sponsorship deal for the league with 3F, the country’s largest trade union and unemployment fund.
Danish Superliga can strike exclusive domestic deal as no single buyer rule scrapped
The Danish Superliga will be free to negotiate an exclusive domestic rights deal with a single broadcaster when it next goes to market after the Danish Competition Council agreed to a suspension of the…
Danish Superliga and Stats Perform renew Opta data deal to include second tier
The Danish Superliga has agreed a three-year extension to its agreement with Stats Perform that will see the company continue as the league’s official event data partner.
Nørrelund: We’ve reached ‘pain threshold’ on Danish Superliga rights fee
Nordic Entertainment Group's (Nent) sports rights head Peter Nørrelund says the company “can no longer tighten the screw” on consumers by expecting them to pay more for premium sports content and unde…
Contact tracing and seating clusters could allow fans back, says Danish Superliga study
The organisers of the Danish Superliga say contact tracing and the organisation of fans into clusters could allow for a proportion of spectators to return to stadiums before the end of the season
Brøndby shirt sponsor Arbejdernes Landsbank seals Midtjylland deal
Danish football club FC Midtjylland has added bank Arbejdernes Landsbank as its new shirt sponsor.