Diamond League

Athletics
Sponsorship & Marketing

Chinese electric car brand Zeekr is looking to fill major marketing and brand positions in Europe as it backs an awareness drive that includes sponsorship of the Diamond League
Athletics
Media

Pay-television broadcaster Ziggo Sport has announced it is to remain the home of World Athletics' top-tier Diamond League and associated series in the Netherlands for the remainder of the decade.
Multiple Sports
Media

The Infront agency is engaged in broadcast rights sales processes in Denmark, Finland, Norway and Sweden for leading athletics, handball, ice hockey and ice skating content
Athletics
Sponsorship & Marketing

German dairy products company Müller will end its long-running main sponsorship of UK Athletics at the end of this year.
Athletics
Events

UK Athletics (UKA) has confirmed elite meetings will return to London Stadium for the first time in four years as the Diamond League heads back to the English capital next year
Athletics
Sponsorship & Marketing

UK legal firm Irwin Mitchell has signed as the ‘Official Legal Partner’ to UK Athletics in a three-year agreement.
Athletics
Media

SporTV, the pay-television broadcaster owned by Brazilian media group Globo, has acquired rights to the 2022 season of the Diamond League athletics series
Athletics
Events

The finals of the Diamond League athletics series will be held alternately in Zurich and Brussels between 2024 and 2027 following a decision by the league’s general assembly, World Athletics has announced.
Athletics
Events

The two Diamond League athletics events due to take place in China later this year have been cancelled because of the country’s quarantine requirements and travel restrictions, World Athletics has announced.
Athletics
Media

Italian public-service broadcaster Rai has secured rights to World Athletics’ top-tier Diamond League series in a three-year deal running until 2024.
Athletics
Events

Organisers of the Diamond League track and field series have banned Russian and Belarusian athletes from its events “for the foreseeable future” following the invasion of Ukraine.
Athletics
Events

Shenzhen has become the second Chinese city to be added to the Diamond League series schedule following Wanda Sports’ title sponsorship agreement with the competition.
Athletics
Events

Athletics' Diamond League has unveiled its provisional calendar for 2022, announcing plans to visit 14 cities on four continents across the course of the season
Athletics
Events

Eugene, Oregon has been awarded the hosting rights to the 2023 Diamond League final, the first time the athletics event will be held outside Europe, according to reports
Athletics
Media

Pay-television broadcaster Sky Deutschland has sealed rights to athletics’ Diamond League in Germany and Austria, from 2021 to 2023.
Athletics
Media

UK public-service broadcaster the BBC has secured the rights to show athletics' Diamond League series live from 2021 to 2024
Athletics
Media

L’Équipe, the French digital terrestrial channel, and start-up OTT streaming platform Sportall have acquired rights in the 2021-24 cycle to all French Athletics Federation (FFA) events and Diamond League me…
Athletics
Events

The Diamond League plans to run 13 events in 12 countries in 2021, and to reintroduce 32 disciplines after recently cutting them back