Fiba 3x3 World Tour
LaLiga+ continues aggregation push with Fiba 3×3 deal
LaLiga's wholly-owned OTT service already holds domestic streaming rights to Spain's second-tier basketball league and cup: the Primera LEB and the Copa Princesa de Asturias.
Orsen lands Fiba 3×3 global commercial rights sales
The Orsen sports marketing agency has landed the contract to handle the commercial rights for Fiba 3x3 basketball competitions globally.
Fiba mulling changes to commercial dimensions of fast-growing 3×3
Why evolution not expansion is the order of the day at the International Basketball Federation (Fiba) as it sketches out the next phase for its 3x3 discipline following the staging of a landmark 100th World Tour Masters event.
Fiba 3×3 in market to expand its stable of Global Partners
The International Basketball Federation's (Fiba) 3x3 division is looking to bolster its Global Partner portfolio, with brands in the airline, beverage and consumer electronics categories all being sought
Chooks-to-Go signs as global sponsor for Fiba 3×3 World Tour
Filipino food store chain Chooks-to-Go has agreed a deal with the International Basketball Federation (Fiba) to become a global partner of its 3x3 World Tour