Fifa World Cup
Claro on board as World Cup regional sponsor in South America
Telco Claro has signed up as a regional sponsor of this year’s Fifa World Cup in Qatar.
UK and Ireland drop 2030 World Cup bid in favour of Euro 2028 ‘lower delivery costs’
The UK and Ireland have agreed to drop a bid for the 2030 Fifa Men’s World Cup, deciding that a joint bid for the 2028 Uefa men’s European Championship will offer a “similar return on investment” with a …
IOC members lambast Fifa’s biennial World Cup scheme
The International Olympic Committee has stepped up its attack on Fifa’s plans to make the World Cup a biennial event, with one member saying the proposal would do “immeasurable damage” to global sport…
Qatar ‘considering’ allowing alcohol in World Cup stadiums
Qatari officials are reported to be “considering” allowing the sale of alcohol in stadiums at the 2022 Fifa World Cup amid pressure from Fifa and its official beer sponsor Anheuser-Busch.
Argentine FA agrees Asia regional sponsorship deal with W88
The Argentine Football Association has agreed a regional sponsorship deal covering Asia with betting brand W88
FedEx Field issues could lead to joint Baltimore-DC WC bid
Washington, District of Columbia, could be forced into a joint regional bid with Baltimore, Maryland, to host the 2026 Fifa World Cup due to reported concerns over the viability of FedEx Field as a venue
Fifa opens 2022 World Cup ticket application process
Fifa has launched the first phase of the application process for tickets to the 2022 World Cup in Qatar, including a low-cost category for Qatari residents
Mediapro launches tender for World Cup free-to-air rights in Spain
Spanish agency Mediapro has launched its sale of free-to-air rights in Spain to the 2022 Fifa World Cup.
In 2019, Mediapro secured media rights to the tournament in Spain
Bulgaria’s BNT and Nova will both broadcast 2022 Fifa World Cup
Bulgarian public-service broadcaster BNT and United Media-controlled pay-television network Nova will both broadcast the 2022 Fifa World Cup, it has been announced
UK and Ireland could drop 2030 World Cup bid in favour of Euro 2028
The UK and Ireland are on the verge of ending plans to host the 2030 Fifa Men’s World Cup in favour of a bid for Uefa Euro 2028, having received indications that they would have more chance of securing t…
Infantino sees ‘majority’ backing for biennial World Cup vision
Fifa president Gianni Infantino has said “probably the majority” would back the men’s and women’s World Cups moving to a biennial hosting model, but refused to commit to a voting date as world footbal…
Mondelēz extends with FFF in support of Milka chocolate brand
Food and beverage group Mondelēz International has extended its sponsorship of the French Football Federation until June 2024.
Fifa to unbundle women’s football and esports sponsorship under new model
Fifa has announced it will create dedicated sponsorship programmes for its women’s competitions and esports events for the first time at the end of the 2019-22 commercial rights cycle.
IOC ratchets up pressure on Fifa’s biennial World Cup plan
The International Olympic Committee has renewed its attack on Fifa president Gianni Infantino’s plans to increase the frequency of World Cup competitions.
Southeast Asia “has the capacity” to host World Cup, Infantino says
Fifa president Gianni Infantino said hosting the football World Cup was "a great ambition" for the Southeast Asia region, during a visit to Singapore at the weekend
CAF backs biennial World Cups, launch of ‘Pan-African Super League’
The Confederation of African Football has become the first continental governing body to officially back Fifa’s controversial proposal to switch the men’s and women’s World Cups to a biennial hosting model…
Study: Biennial World Cup could cost club football up to €8bn a year in lost revenues
Fifa’s plan to host a men’s football World Cup every two years could cost the world’s biggest leagues and clubs a collective €8bn ($9bn/£6.7bn) in lost revenues, according to a new report.
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Nubank adds to Fifa’s South American supporter portfolio for Qatar 2022
Digital retail bank Nubank has been named as the second regional supporter in the South American market for the 2022 World Cup in Qatar