German Bundesliga

Football
Events

Fans will be able to attend football matches in the top-tier German Bundesliga this weekend after politicians reached an agreement to allow stadiums to open at 20 per cent of full capacity
Football
Media

OneFootball, the Germany-based digital platform, has teamed up with the Sportfive agency to broadcast Bundesliga matches free of charge via its app in Brazil
Football
Media

Bundesliga International, the league’s international commercial rights arm, has signed off on new broadcast deals in Singapore, South Korea and Thailand ahead of the start of the 2020-21 season on Friday.
Football
Sponsorship & Marketing

International parcel and express service provider DPD Germany has signed as sleeve sponsor and official logistics partner to Bundesliga club Eintracht Frankfurt
Football
Media

Brazilian commercial broadcaster Band is moving closer to agreeing a deal for free-to-air rights to the German Bundesliga, SportBusiness understands.
Football
Sponsorship & Marketing

Mondelēz International, the US-based confectionery and snack food company, has become a sponsor of German football’s Bundesliga and second-tier 2. Bundesliga in a multi-year agreement.
Football
Sponsorship & Marketing

Sports betting company Betway has signed a three-year sponsorship agreement with German Bundesliga club Hertha Berlin, starting in 2020-21
Football
Media

Public-service broadcaster the SABC has acquired a package of free-to-air Bundesliga rights in South Africa for the next two seasons
Football
Media

Bandeirantes, the Brazilian media group with free-to-air and pay-TV channels, is said to be vying with pay-television broadcaster ESPN to acquire the Brazilian broadcast rights to the Bundesliga, the top…
Football
Sponsorship & Marketing

Bundesliga club Borussia Dortmund has signed a five-year ‘premium partnership’ with Dortmund-based energy and water supplier Dew21.
Football
Media

The African arm of French pay-television broadcaster Canal Plus has acquired the French-language rights to the German Bundesliga in sub-Saharan Africa in a three-season deal
Football
Media

German pay-television broadcaster Sky Deutschland will provide ultra high-definition coverage of 68 football matches from the top two Bundesliga competitions during the 2020-21 season – twice as many a…
Football
Media

Subscription OTT streaming service DAZN will broadcast Bundesliga matches in Germany next season, following uncertainty caused by the impact of a rights dispute between the German Football League (DFL)…
Football
Finance & Law

Covid-19 has seen German Bundesliga football club Borussia Dortmund post a net loss of €43.9m ($52.3
Football
Sponsorship & Marketing

German Bundesliga club FC Köln has signed up global logistics firm UPS as a sponsor. The deal will initially run for two seasons, beginning with the 2020-21 campaign.
Football
Media

International media group Discovery has failed in its attempt to terminate its contract with the German Football League (DFL) for domestic German Bundesliga rights, according to a ruling handed down today…
Football
Sponsorship & Marketing

French electrical goods wholesaler Sonepar has upgraded its association with German Bundesliga football club Borussia Mönchengladbach to take on sleeve sponsorship rights, with the H-Hotels group downgrading …
Football
Media

Indonesian OTT and pay-television platform Mola TV has acquired media rights for German Bundesliga football in a five-year deal from 2020-21 to 2024-25, SportBusiness can reveal