ICC Men's Cricket World Cup
ECB hopes Cricket World Cup momentum fuels enthusiasm for The Hundred
The 2019 ICC Cricket World Cup has demonstrated that there is a significant market for the ECB's new competition, The Hundred, according to its managing director, Sanjay Patel. He tells Adam Nelson how the ECB intends to capitalise on England's stunning World Cup victory and extend the sport's moment in the sun well beyond this summer.
Free-to-air exposure brings new audiences to cricket, but F1 and Wimbledon still deliver
Sky Sport’s decision to share coverage of the Cricket World Cup with Channel 4 meant an additional 4.8 million are estimated to have watched the Cricket World Cup final. Ben Cronin, global head, Publicis Sport & Entertainment, interprets the viewing figures for a memorable Sunday of sport.
Elworthy to mastermind The Hundred following Cricket World Cup
The England and Wales Cricket Board (ECB) has today (Thursday) announced that Steve Elworthy will take up a new role as director of special projects following the conclusion of his current contract as…
ECB targets younger fans with England ODI team campaign
The England and Wales Cricket Board (ECB) has launched a new marketing campaign to target young audiences as the England team prepares to compete in the ICC Men’s Cricket World Cup.
ICC announces fan zone plans for Cricket World Cup
The International Cricket Council (ICC) has announced details of ‘City Celebrations’ fan zone experiences for this year’s men’s World Cup in England and Wales.
Fan
BCCI targeting Pakistan’s removal from World Cup
The Board of Control for Cricket in India (BCCI) is pulling together a proposal for Pakistan to be removed from the 2019 World Cup, according to multiple reports