Italian Serie A
Juventus records €113.7m first-half losses as pandemic takes toll
Juventus has recorded losses of €113.7
DAZN, Sky joust over market competition issue before crucial Serie A meeting
DAZN, the OTT subscription broadcaster, has defended the availability of its potential Serie A output during the 2021-24 cycle after rival bidder Sky Italia, the pay-television broadcaster, wrote to the…
Udinese teams up with Infront for fan attendance trial
Italian Serie A football club Udinese has joined forces with the Infront agency to utilise its Dacia Arena to test new technology designed to aid the safe reintroduction of fans to stadia
REPX showcases branded pre-paid card business in Parma sponsorship
Fintech brand REPX has agreed a branded pre-paid card sponsorship with Italian Serie A football club Parma, likely to be the first of many signed by the company with European football clubs
Further details emerge of TIM’s support for DAZN bid, record audience for Milan derby
Telecom Italia (TIM) has clarified the nature of its support for DAZN’s bid for domestic Serie A rights as it emerged that the Italian telecoms operator would cover around 40 per cent of the proposed r…
Suning ‘refocus’ raises questions over sports investments
Chinese conglomerate Suning has said it will focus entirely on its retail business going forward, raising questions over the future of its investments in sports properties, which include Italian football…
Francini: Promising Serie A domestic auction has undermined club consensus on CVC deal
Promising signs from Serie A’s current domestic media rights auction have undermined consensus between the league’s clubs over whether to sell a stake to a group of private equity investors, according to …
Sky Italia promises €505m upfront payment for Serie A rights
Italian pay-television broadcaster Sky Italia has written to Serie A club presidents promising an upfront payment of €505m ($610m) if its offer for domestic rights to the Italian top tier is accepted.
Serie A delays Mena bid deadline again, top clubs demand domestic rights vote
Lega Serie A’s broadcast rights sales process in the Middle East and North Africa has been further delayed after the bid deadline was pushed back for a second time.
Roma finalises New Balance as Nike replacement
Italian football club AS Roma has finalised an agreement with New Balance as its new kit supplier.
The deal, which will begin at the start of the 2021-22 season, was first reported in October last year
Serie A delays domestic rights award with DAZN, Sky bids still on table
Italian football’s Lega Serie A has postponed a vote on the award of its domestic broadcast rights from 2021-22 to 2023-24 with bids from incumbent rights-holders DAZN and Sky Italia still under consideration.
AS Roma adds AYX as Asian betting sponsor, Fiorentina renews with Sammontana
Italian Serie A club AS Roma has struck a regional sponsorship with betting operator AYX for the Asian market
Serie A to discuss domestic bids on Thursday, private equity delay sparks doubts
Italian football’s Lega Serie A is to hold a meeting on Thursday to discuss the award of its domestic broadcast rights from 2021-22 to 2023-24 after clubs decided against holding a vote last night.
Serie A feed pulled from PP Sports in payment stand-off
The broadcast feed for matches from Italian football’s Serie A has been pulled from PP Sports, the Chinese streaming platform owned by Suning Holdings, over non-payment of rights to the IMG agency.
Udinese signs short-term Ryanair sponsorship
Italian Serie A club Udinese has signed up airline Ryanair as its latest sponsor.
The brand becomes the club’s 'Official Mobility Partner' for the rest of the 2020-21 season.
Serie A to enter private negotiations over domestic rights
Italian football’s Lega Serie A is to engage in private negotiations with companies interested in domestic broadcast rights after the first-round bid deadline in its invitation to tender passed this m…
Fonbet bolsters brand image in regional deal with AC Milan
Russian betting operator Fonbet has signed as the new ‘Official Sports Betting Partner’ of Serie A club AC Milan in Russia and the CIS region.
AC Milan expands regional sponsorship presence with Jeeny deal
Italian Serie A club AC Milan has signed up ride-hailing app Jeeny as a regional sponsor