NBA
Washington Wizards seek to break the industry mould, find wins with new leadership structure
Struggling NBA team looks well outside basketball for new ideas and approaches in its senior leadership
NBA uses Summer League to retain year-round relevance and extend its global footprint
Kim Bohuny, NBA senior vice-president of international basketball operations, spoke to Bob Williams about the Summer League's growing popularity and its increased role in the league's international expansion.
NBA confirms first regular season game in France
North American basketball league the NBA has today (Thursday) confirmed it will stage its first-ever regular season game in France, with the Charlotte Hornets set to face the Milwaukee Bucks at the AccorHotels…
Leonsis plans sportsbook in Wizards’ Capital One Arena
Monumental Sports and Entertainment is planning to open a sportsbook in Washington’s Capital One Arena.
LeBron goes west, NBA domestic TV audiences go south in 2018-19
Despite appearing to be at an-all time high in terms of general popularity, NBA domestic television audience ratings for the first half of the 2018-19 season are down across the board compared to the first half of the 2017-18 season.
NBA set for return to Japan
North American basketball league the NBA has announced it will return to Japan for the first time since 2003, with the Toronto Raptors and Houston Rockets to play two preseason games at Saitama’s Super A…
Zion Williamson faulty shoe turns into PR nightmare for Nike
College Basketball's biggest rivalry and most-anticipated match-up of the year took an ugly turn for shoe manufacturer Nike on Wednesday night
Phoenix locks down NBA team with arena vote
Phoenix City Council has approved a $230m (€202.8m) redevelopment plan for Talking Stick Resort Arena in a move that is set to end speculation the city could lose its NBA basketball franchise.
NBA eyes Paris, Berlin for regular season games
North American basketball league the NBA has said Paris and Berlin are in the running to host regular season games as it considers a possible European swing of fixtures
Lakers and Nets to take part in NBA China Games 2019
The LA Lakers and Brooklyn Nets will take part in the NBA China Games 2019, with a pre-season match in Shanghai on Thursday, October 10, followed by a rematch in Shenzhen two days later.
NBA chief sees potential in AR, VR
NBA commissioner Adam Silver has suggested that the use of augmented and virtual reality will be the next method for the North American basketball league to enhance fan engagement, both in the arena and…
NBA All-Star heads to Cleveland in 2022
The NBA basketball league has announced that Cleveland’s Quicken Loans Arena will host its All-Star Game in 2022.
Caesars Entertainment signs with Philadelphia 76ers and New Jersey Devils
Caesars Entertainment has announced a multi-year partnership with the Philadelphia 76ers, New Jersey Devils and Prudential Center
‘Betting firms will reinvest 50% of their revenues in marketing’ | Matteo Monteverdi, Sportradar, USA
Sportradar is well-positioned to take advantage of the legalisation of sports betting in the USA and has advised gaming operators, regulators and leagues about the repeal of PASPA. Ben Cronin talks to Matteo Monteverdi, president at Sportradar USA, about the opportunities for rights-holders.
NBA-MGM partnership sets precedent for new US sports betting landscape
Data-sharing deal is first between a major US sports league and sports betting operator
Partnership – worth $25m over three years – serves as model for other stakeholders to follow
NBA ensur
How NBA China’s 17 sponsors activated around the China Games
NBA China currently maintains relationships with 17 sponsors
Partners a combination of Chinese organisations and multinational companies looking for exposure in the country
Mark Tatum: “The Chinese fan is a very sophisticated, knowledgeable fan”
League says most die-hard NBA fans play basketball before the age of 12
NBA working with the Ministry of Education in China on a grassroots junior NBA programme
Seahawks, Trail Blazers owner Allen dies aged 65
Paul Allen, the owner of the NFL's Seattle Seahawks and the NBA's Portland Trail Blazers, has died from complications of non-Hodgkins lymphoma, his family announced. He was 65