Olympic Games
Sponsorship & Marketing

The Paris 2024 organising committee says it is not planning to revise its sponsorship targets downwards as a consequence of the Covid-19 pandemic. The city is still aiming to raise €1.1bn ($1.2
Sponsorship & Marketing

French telco Orange has become a ‘Premium Partner’ and ‘Official Supplier’ to the Paris 2024 Olympic and Paralympic Games. Ora
Events

The Paris 2024 organising committee has made further revisions to its construction plans, announcing that it will no longer build two temporary venues as part of a suite of cost control measures to ensure…
Industry Moves

The organising committee for the Tokyo 2020 Olympic and Paralympic Games has named Mikako Kotani as its new sports director
Events

French prosecutors and police investigators who have expanded their investigation of former World Athletics president Lamine Diack and his son Papa Massata Diack have said they are surprised by the level…
Events

The International Olympic Committee and the Tokyo 2020 Organising Committee have announced a series of 52 measures they intend to take to ensure the delivery of a safe, simplified Games next year
Governance

International Olympic Committee president Thomas Bach raised the possibility of next year's Olympics in Tokyo going ahead without a Covid-19 vaccine being available, in an optimistic address yesterday…
Media

The Beijing Organising Committee for the 2022 Olympic and Paralympic Winter Games (BOCOG) has signed two co-operation agreements with state media company China Media Group
Events

The task force set up to manage the Covid-19 threat during next year's Olympics in Tokyo is considering using an app or pre-submitted movement plans to track athletes during the Games, and frequent testing,…
Events

Organisers of the Beijing 2022 Winter Olympics have said their preparations are on track as they passed the 500-days-to-go mark on September 21
Athletics
Events

A consulting firm working for the Tokyo 2020 Olympic bid committee paid $370,000 (€315,196/£289,227) to Papa Massata Diack, the controversial son of former IOC member and World Athletics president Lamine Di…
Cycling
Sponsorship & Marketing

British Cycling will retain global bank HSBC as a sponsor for another year after signing a new contract
Industry Moves

Koji Murofushi, the sports director of Tokyo’s summer Olympic and Paralympic Games, has left the organising committee to take up a new role as commissioner of the Japan Sports Agency.
Events

A coalition of 160 human rights groups have written a joint letter to the International Olympic Committee calling on it to revoke its decision to award Beijing the 2022 Winter Olympics because of China’s h…
Sponsorship & Marketing

Self-confessed 'Olympophile' Lee Gibbons, managing director of the Sport Unlimited agency, explains why the values and strategies attached to Olympic sponsorships translate so well to today's market in response to the Covid-19 pandemic.
Cricket
Events

International Olympic Committee president Thomas Bach said "important and intensive discussions" were taking place in the coming weeks about Covid-19 counter measures for the Tokyo Olympics
Events

Kevin Roberts speaks to Christopher Carroll, the IOC's director of digital engagement and marketing, about how the postponement of the Tokyo 2020 Olympic Games has challenged the IOC to raise its games and accelerate its digital engagement and marketing programme.
Events

The International Olympic Committee has questioned the validity of a study from Oxford University that criticised the organisation for its failure to address hosting cost overruns