Scottish Premiership
SPFL signs off on multi-year spirits sponsorship
The Scottish Professional Football League has signed a multi-year sponsorship deal with distillery The Loch Lomond Group that grants its vodka brand Glen’s as an ‘Official Partner’ of the League.
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Scottish government unveils £55m relief package for spectator sports
The Scottish government has announced that it will release £55m (€60m/$73m) in emergency funding for sports which have missed out on vital ticketing revenue during the Covid-19 pandemic.
Premier League data rights dispute to be heard by UK competition court
The UK’s Competition Appeal Tribunal (CAT) has dismissed an application from Football DataCo, the data rights-holder for the English Premier League, English Football League and Scottish Professional F…
Rangers becomes latest club to sign individual Cadbury deal
Scottish Premiership club Rangers has continued to add to its sponsorship portfolio, signing deals with Mondelēz International-owned chocolate brand Cadbury and Glasgow Airport.
ESPN agrees one-year SPFL deal in US, secures Latin American rights
The Disney-owned direct-to-consumer streaming platform ESPN+ has acquired US broadcast rights to the Scottish Premiership in one of a string of broadcast deals finalised by the Infront agency
Star Sports secures Scottish Premiership rights in wider Rangers content tie-up
Indian pay-television broadcaster Star Sports has acquired rights to the Scottish Premiership as part of an agreement that also includes the granting of additional content from top-tier side Rangers
Celtic strikes six-figure video-based sponsorship with Dahua Technology
Scottish Premiership club Celtic has entered into a sponsorship agreement with global video technology company Dahua Technology
Infront strikes long-term SPFL rights deal with Nent, including Iceland
The Nordic Entertainment (Nent) Group has agreed a five-season deal with the Infront agency for Scottish Professional Football League broadcast rights, extending its coverage to 2024-25, and adding rights…
Rangers sign Tomket Tires as sleeve sponsor
Scottish football club Rangers has made another addition to its kit sponsorship portfolio with the signing of global tyre producer Tomket Tires as sleeve sponsor
Rangers swap energy brands in three-year back-of-shirt sponsorship
Scottish Premiership side Rangers has signed a three-year back-of-shirt sponsorship agreement with The Energy Check, the UK-based energy price comparison service
BT Sport close to SPFL rights fee compensation deal
The Scottish Professional Football League is in the process of finalising a rights fee compensation agreement with BT Sport for matches that the UK pay-television broadcaster was not able to show after…
Hearts ready legal challenge as SPFL reconstruction dismissed
Heart of Midlothian FC has commenced legal action against its relegation from the Premiership after the Scottish Professional Football League (SPFL) confirmed that a proposal to restructure the domestic…
Celtic turns to Sunset+Vine to produce streamed league matches
UK-based sports production and media company Sunset+Vine has been appointed as the production company for Celtic’s in-house broadcast of Scottish Premiership matches next season.
Hearts continue to mull legal options as SPFL ends Premiership season
The Scottish Professional Football League (SPFL) has concluded the 2019-20 Premiership season, with relegated Heart of Midlothian still hoping for a reprieve amid potential reconstruction plans for the…
Rangers will not extend Ladbrokes in-stadium betting deal
Scottish Premiership side Rangers will not extend a long-running in-stadium betting sponsorship with UK gambling operator Ladbrokes, which is also the title sponsor of the top four leagues in Scotland
MP calls for Scottish football clubs to ban betting sponsorships
A UK Member of Parliament has proposed that the 42 Scottish professional football clubs sign a charter agreement to stop all gambling sponsorships between clubs and operators
Adidas replaces New Balance in Celtic’s five-year kit deal
Scottish football club Celtic has signed up global sportswear company adidas as its new kit supplier.
The five-year contract will begin on July 1, 2020
Sportradar takes legal action against Premier League data company and Genius Sports over data deal
Sports betting services company Sportradar has served legal proceedings against its rival Genius Sports and Football DataCo (FDC), the data rights-holder for the English Premier League, English Football…