The Ashes
Nine and Foxtel renew ECB rights to 2031
Nine Entertainment and Foxtel have renewed their England and Wales Cricket Board media rights in Australia from 2024 to 2031, SportBusiness understands
Asics adds to Cricket Australia’s set of long-term sponsors
Japanese sporting goods company Asics has renewed as the ‘Official Apparel Partner’ of Cricket Australia, until 2028, as long-term sponsors consolidate across some of the governing body’s main assets.
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Sky Ashes audience breaks UK pay-TV record
The gripping first match of the 2023 Men’s Ashes series was the most-watched home Test in the UK since Sky took England’s home fixtures behind its paywall in 2006.
Ashes Test climax draws peak of 2.76m viewers in Australia
The fourth Test of the Ashes drew strong viewing figures in Australia, with a peak average audience of 2.76 million watching the dramatic finale of the Sydney Test which saw England hang on for a draw
Record-breaking Foxtel audience for emphatic Australian Ashes win
A record-breaking average national audience of 440,000 viewers watched Australia romp to victory in the second Ashes Test on pay-television broadcaster Foxtel and Foxtel-owned streaming service Kayo, according…
Vacant Ashes Test set for Tasmania
Cricket Australia has awarded the vacant Ashes Test to Hobart’s Blundstone Arena, marking the first time the series has set foot in the state of Tasmania.
Cricket Australia seeks Perth replacement for fifth Ashes Test
Cricket Australia is searching for a new host for the concluding Test of the forthcoming Ashes series against England, with Western Australian Cricket seeking compensation after the decision to remove…
Exclusive Ashes coverage secured as BT signs off on Cricket Australia deal
BT Sport has signed off on a new broadcast rights deal with Cricket Australia that ensures the forthcoming Ashes series in Australia will be shown by the UK pay-television broadcaster
Cricket Australia signs 4 Pines Brewing Company as official beer sponsor
Australian craft brewery 4 Pines Brewing Company has agreed a deal with Cricket Australia to become the official beer of the Australian men’s cricket team.
Cricket Australia to commence Ashes summer against Afghanistan
Australia’s summer of cricket will commence with a Test match against Afghanistan in November before taking on England in the Ashes over five weeks around the New Year, Cricket Australia said today (Wednesday).
Discovery ‘targeting’ UK Ashes rights through Cricket Australia tender
Media group Discovery is in contention for Cricket Australia’s ongoing UK broadcast rights tender, with the company reported to be specifically interested in the next edition of the Ashes series between A…
Cricket Australia tests UK rights market with flexible tender
Cricket Australia has launched an invitation to tender process for its media rights in the UK for the 2021-22 Southern Hemisphere cricket season onwards, covering the coming season's Ashes Test series…
Disney ‘to stream England’s India tour in UK’
Rights to England’s forthcoming cricket tour to India will be retained in the UK by the Walt Disney Company to exploit itself, it has been reported.
Nine continues rights drive with 2023 Ashes deal
Australian free-to-air broadcaster Nine has acquired rights to the 2023 Ashes cricket series, which will take place in England
ECB posts record £228m turnover, has funds to survive a cancelled season
The England and Wales Cricket Board has revealed record turnover of £228m (€256m/$287m) for the 2019-20 financial year but acknowledged that the results are “bittersweet” amid the ongoing impact of Cov…
Nine to cut costs amid nine-per-cent profit fall
Nine Entertainment chief executive Hugh Marks has said that the Australian media company will target the removal of up to A$100m (€60.4m/$65.8
Ashes, Open and Champions League final ‘not set for UK ‘crown jewels’ list’
Calls for the UK government to add golf’s Open Championship, the Ashes cricket series and the final of football’s Uefa Champions League to the so-called ‘crown jewels’ list of sporting events have reporte…