Uefa Europa League

Football
Sponsorship & Marketing

Team Marketing is looking to sell its final piece of Uefa Champions League sponsorship inventory for the 2024-27 cycle after inviting brands to bid for the last slot in the new second-tier category
Football
Media

Incumbents Team Marketing and Relevent Sports Group are the two agencies still vying to sell Uefa club competition rights from 2027-28 following recent presentations, SportBusiness understands
Football
Sponsorship & Marketing

Bus and train travel company becomes third German brand to sponsor the second and third-tier men's club competitions, filling the final sponsorship position.
Football
Media

Cercle Brugge's last-minute Uefa Conference League qualification has prompted Belgian telco Telenet to sublicense an extra match to free-to-air broadcaster in Flanders: VRT.
Football
Media

At least five top-tier sports marketing agencies are vying for the chance to sell Uefa Champions League commercial rights from 2027-28 onward, after the deadline for bids passed this morning.
Football
Sponsorship & Marketing

German discount supermarket chain Lidl is to build on its successful sponsorship of Euro 2024 by becoming an Official Partner of the Uefa Europa League and Uefa Conference League for three seasons until…
Football
Governance

Uefa president Aleksander Čeferin has acknowledged that too many matches are being played by Europe's leading teams, but defended the new format of the expanded Champions League group stage as a necessary …
Football
Sponsorship & Marketing

Betano's aggressive expansion into football shows no signs of slowing down after being unveiled as Uefa's new global betting sponsor for the Europa League and Conference League competitions.
Football
Media

Extensive and exclusive Uefa club competition coverage in the Middle East and North Africa is set to remain on beIN Sports for the next three seasons, SportBusiness understands.
Football
Media

Romanian pay-television broadcasters Digi Sport and Prima Sport have acquired rights to Uefa’s three club competitions for the next three seasons.
Football
Media

Caribbean Premier Sports Limited has secured exclusive rights across the region to Uefa club competitions, meaning extensive coverage across the Rush Sports channels plus partner channels Flow Sports and SportsMax.
Football
Media

The Uefa Europa League will continue to enjoy free-to-air coverage in Brazil after the acquisition of non-exclusive rights for the second-tier club competition by commercial broadcaster Band. 
Football
Governance

Uefa has cleared Manchester City and Manchester United to compete in its club competitions next season, saying it is satisfied that they have no direct influence at Girona FC and OGC Nice, respectively.
Football
Sponsorship & Marketing

The Uefa Europa League and Uefa Conference League are likely to have a new betting sponsor next season after Bwin, Uefa's first-ever major betting sponsor, decided not to extend its global sponsorship covering the two competitions, SportBusiness can reveal.
Football
Media

Megogo, the over-the-top streaming platform, has retained exclusive rights in Ukraine to all Uefa club competitions in the new three-year cycle
Football
Media

BeIN Sports is close to finalising a deal that would see it hold Uefa club competition rights in all its active Asian markets, SportBusiness understands
Football
Media

Sky Italia has opted against opening up free-to-air coverage of Uefa club competitions in Italy next season via the on-sale of rights or on its own TV8 channel.
Football
Media

Uefa has opted to canvass the agency market again for global commercial rights sales to its flagship club competitions in a request for proposal process inviting bids over three or six seasons.