Uefa European Championship
TV2 Denmark dislodges Discovery by acquiring all Uefa national team rights
Danish government-owned broadcaster TV2 has picked up a clean sweep of all rights available in the country from the latest Uefa European Qualifiers, Nations League and European Championship invitation…
TV2, NRK secure Uefa national team rights in long-term deal
Norwegian commercial and pay-television broadcaster TV2 has acquired rights to the country’s Uefa European Qualifiers and Nations League matches, from 2022-23 to 2027-28, as well as the 2024 and 2028 E…
Nent wins Swedish national team rights in first six-year Uefa deal
Nordic Entertainment (Nent) Group, the Stockholm-based media group, has secured broadcast rights in Sweden to the country’s qualifying matches for the Uefa European Championship and Fifa World Cup, along w…
Adidas extends with Belgian FA and top-ranked ‘Red Devils’
Sporting goods brand Adidas has extended its kit supplier agreement with the Belgian Football Association (KBVB) for six more years until 2026
El Ganso strikes licensing and sponsorship deal with Spanish football federation
Clothing brand El Ganso will supply the Royal Spanish Football Federation (RFEF) with 'streetwear' for the Spanish national men’s team and officials in a four-year deal.
Arbejdernes Landsbank may quit Danish football deal as quick-loans law kicks in
Danish bank Arbejdernes Landsbank has threatened to quit as a major sponsor of the Danish Football Union (DBU) to comply with a new law banning banks from advertising together with gambling companies in…
How can the sports business in Asia respond to a de-globalised world?
How will global sports industries adapt to the likely prospect of a more inward looking world? And can cancelled events easily win back the hearts of fans in Asia? SportBusiness asks three experts on the region for their thoughts.
Uefa issues anti-piracy RFP to protect key competitions
Uefa, European football’s governing body, issued a request for proposals today (Monday) for anti-piracy services to protect its main competitions.
Rise of the Red Devils drives new Belgian FA partnership strategy
SportBusiness looks at the new commercial strategy of Royal Belgian Football Association, after seeing Belgium's national football team rise from #66 in Fifa’s ranking to the top of the world.
BMW extends Belgian FA deal, as revamped women’s league seeks title sponsor
BMW Group Belux has extended its sponsorship of the Belgian FA for the next four years, from 2020-21 to 2023-24
M6 and TF1 bid for Euro 2020 fee repayment ‘politely rejected’
French free-to-air commercial broadcasters M6 and TF1 have attempted to secure a temporary repayment of around €18m ($20.3
Postponed Euro 2020 offered as simulated reality product by Sportradar
All 51 games of the postponed Uefa European Championship are to be offered as a simulated reality betting product by sports data and content company Sportradar
Ringo biscuit brand signs Italian national football team sponsorship
Barilla Group biscuit brand Ringo has signed as a sponsor of Italy’s national football teams for two years until the end of 2021.
Icelandic FA signs Puma for Euro 2020, ending 20-year Errea association
German sportswear company Puma has ousted Italian rival Errea from its long-term position as kit supplier to the Iceland national football team
Round-Up: Sri Lanka scraps stadium, OnePlus-Fnatic cricket initiative, Sunwolves in Australia ‘unlikely’, and more
Sri Lanka's government has scrapped its plans for a new $40m cricket stadium after warnings from former national team cricketers that it would end up a 'white elephant' - Channel News Asia/AFP
Polish Football Association signs T-Mobile as official sponsor
The Polish Football Association has signed up mobile phone network T-Mobile as an official sponsor
Spanish government extends Euro 2020 tax breaks and visa permissions for Uefa
The Spanish government has extended a series of tax breaks and visa permissions granted to Uefa for the hosting of Euro 2020 matches in the city of Bilbao now that the tournament has been postponed until…
M6 and TF1 ask to defer Euro 2020 rights payments
French free-to-air commercial broadcasters M6 and TF1 have asked to defer their rights payments for football’s 2020 European Championship after the tournament was pushed back by a year, it has been reported.