Americas

TearDrop Professional Golf Tour, a wholly owned subsidiary of TearDrop Golf Company, and the American Senior Golf Association (ASGA) have teamed-up to present the $100,000 Two Tour Challenge.

Strategic Research Institute NY has scheduled the "6th Annual Sports Marketing & Sponsorship Forum" at the Marriott Marquis on September 25-26, 2000.

Evander "The Real Deal" Holyfield will be wearing the logo of a minority-owned family-orientated cable network on his shorts when he next steps into the ring on August 12th.

The New York Yankees are in negotiations with IMG subsidiary Trans World International for a ten-year, $838m TV deal.

International Olympic Committee's top marketers on have predicted record television viewing levels for next month's Olympic games in Sydney, Australia, insisting the movement has recovered from the Salt Lake City scandal.

Massachusetts lawmakers have given final approval for the construction of a new, $664 million baseball stadium in Boston.

Professional boxing in Africa has eceived a boost with the promise of visiting President of the International Boxing Federation (IBF), Hiawatha Knight, to support the IBF-Africa in promoting professional boxing in the continent.

Microsoft WebTV Networks, and the Oakland A's are to air 24 of the team?s baseball games on the Microsoft WebTV Plus service.

Omaha, Nebraska aims to launch a $198 million general obligation bond issue to fund the construction of a new convention center and sports arena.

The Sydney Olympics minister has said he felt the city's transport system could cope with an expected crush of passengers during the Games, but added he was not completely sure.

The Boston Red Sox and Massachusetts lawmakers have reached a tentative deal on financing for a new downtown baseball stadium that is projected to cost roughly $600 million.

IBM has begun a new version of its Olympic fan-mail service (www.fanmail.olympic.ibm.com), expected to handle 1million e-mails for athletes during the Sydney Games.

US-based advertising and marketing agency Strategic Sports Group (SSG) has appointed a new account executive.

Major League Soccer players will soon be asking if you've "got milk?" under an agreement announced this week, and players will wear "Milk" insignia on their jerseys in next Saturday's 2000 MLS All-Star Game in Columbus, Ohio.

Hussey Seating Company and Seiko Epsom Corp, the global technology company, are to co-develop `an interactive media seating solution? for the sports industry.

Tennis sensations the Williams sisters have signed a new endorsement deal with the manufacturers of a new US energy drink.