Americas
Sportradar finalises Conmebol club competitions global betting rights deal
South American football governing body Conmebol has today (Wednesday) announced an agreement for sports data and betting services company Sportradar to become the exclusive global audiovisual and betting…
MLB enters the metaverse to offer virtual experiences to global fans
Major League Baseball today (Wednesday) took a step into the metaverse with the launch of a virtual ballpark aimed at significantly enhancing engagement among its global fanbase
Brazilian Basketball Confederation ends recognition of national league
A storm is brewing in Brazilian basketball after the Brazilian Basketball Confederation (CBB) removed its recognition of the Liga Nacional de Basquete (LNB), the organiser of domestic leagues
Chicago street race draws NBC’s biggest NASCAR audience in six years
NASCAR's Cup Series street race in Chicago drew a total audience of 4.795 million viewers on NBC and Peacock, making it the most-watched NASCAR race on NBC platforms in six years
‘Scheduling conflicts’ prevent LIV Golf, PIF from attending Senate hearing
Next week’s US Senate hearing into the proposed commercial merger between the PGA Tour, LIV Golf and Saudi Arabia’s Public Investment Fund (PIF) will not hear testimony from PIF governor Yasir Al-Rumayyan and…
Players’ body ‘ratifies’ CBA ahead of new women’s hockey league launch
The Professional Women's Hockey Players' Association (PWHPA) has ratified its first-ever collective bargaining agreement ahead of January's launch of a united women's professional hockey league
Monster returns as Big3 sponsor for new season
American basketball league Big3 has announced that Monster Energy is returning as a league sponsor for the 2023 season
EXCLUSIVE: FA U-turns on Infront international rights award
A proposed four-season agreement between Infront and England’s Football Association to sell FA Cup broadcast rights in various international markets has not been signed off despite the agency being selected a…
Liga Forte Futebol agrees 50-year revenue deal with Serengeti, Life Capital
Liga Forte Futebol (LFF), one of two collectives seeking to plot a new path for Brazilian club football, has announced the completion of a 50-year agreement with US-based investment group Serengeti Asset…
Cleveland Guardians join MLB’s jersey patch club
The Cleveland Guardians have become the latest Major League Baseball franchise to sign a jersey patch sponsor after Marathon, the retail brand of Ohio-based Marathon Petroleum Corporation (MPC), stepped…
Mobile sports platform Buzzer shuts down
Buzzer, the mobile streaming app backed by a number of leading sports personalities, has announced that it is shutting down
DirecTV named presenting partner for Soccer Champions Tour
The Soccer Champions Tour has announced DirecTV as its presenting sponsor for the summer friendly tournament played in the United States
Canada latest market for DAZN price hike
Sports streaming platform DAZN has upped the price of its monthly subscription package in Canada, from C$24.99 (€17.32/$18.83) to C$29.99.
Premier Hockey Federation bought by PWHPA backers
North American women's hockey league, the Premier Hockey Federation (PHF), has been purchased by the Mark Walter Group and Billie Jean King Enterprises, who entered into a formal partnership with the Professional…
YES Network launches app-based rewards programme
YES Network, the regional sports network for Major League Baseball's New York Yankees, the National Basketball Association's Brooklyn Nets and the WNBA's New York Liberty, has launched an app-based loyalty…
MG Motor first brand sourced by IMG in Chivas partnership
Club Deportivo Guadalajara (Chivas), one of the most successful clubs in Mexican football, has appointed IMG to a global sponsorship sales role
CFL names FanDuel as first authorised gaming operator
Gaming company FanDuel has agreed a deal to become the first authorised gaming operator and official sportsbook partner of the Canadian Football League
Aston Villa owner reduces stake in Portugal’s Vitória in bid to avoid European conflict
V Sports, the holding company of Premier League club Aston Villa, has reduced its stake in Portuguese Primeira Liga club Vitória de Guimaraes from 46 to 29 per cent ahead of the new season in which both …