Americas
PLL to assign home cities to its clubs from 2024
The Premier Lacrosse League (PLL), the North American professional lacrosse competition, is set to assign all eight of its clubs to home cities from the 2024 season
Shaw, Cote and Sethi become latest sports exits at Meta
Three US executives at the centre of Meta’s sports-related endeavours, Rob Shaw, Kevin Cote and Dev Sethi, have left the technology company as part of the latest round of layoffs at the firm.
Arctos Partners opens London office
US private investment firm Arctos Partners has chosen London as home of its first office outside of North America, seeking to use the base to aid sports franchise owners looking to grow their brands internationally
TMRW Sports adds Bieber, DJ Khaled as investors
Sports technology and entertainment venture TMRW Sports has announced investments from music industry celebrities Justin Bieber, DJ Khaled, Macklemore, Jake Owen, and Darius Rucker
QSI holds exploratory talks about Santos stake, eyes Sampdoria investment
Qatar Sports Investments (QSI), the Qatari government-backed investment fund that owns French Ligue 1 club Paris Saint-Germain (PSG), has conducted due diligence and held initial talks about acquiring…
Liga MX clubs make notable move towards rights centralisation
Mexico’s top-tier football league, Liga MX, has approved a plan in principle to mandate the creation of a model to centralise the media rights of all 18 clubs.
Adidas named Match Ball Provider of Leagues Cup
The Leagues Cup, the tournament involving 47 teams across Major League Soccer (MLS) and Mexico’s Liga MX, has announced Adidas as an Official Partner and Official Match Ball Provider in a multi-year a…
Coca-Cola renews PGA Tour Championship sponsorship
The PGA Tour has announced that Coca-Cola has renewed its sponsorship of the Tour Championship in a deal that runs through the 2027 tournament and signed a five-year agreement to keep Coca-Cola as the…
PGA Championship viewership final round hits 15-year low
The final round of the PGA Championship recorded the worst viewership for the event in 15 years on CBS in the United States.
Just 4
State Farm to title sponsor Scripps’ WNBA Friday games on ION
Insurance company State Farm has been announced as the title sponsor for the Women's National Basketball Association's Friday Night Spotlight on ION for the 2023 season
Chilean league ‘eyes investors for commercial vehicle’
Chile's Asociación Nacional de Fútbol Profesional (ANFP) is the latest professional football league to be seeking outside investment for a stake in its media rights, it has been reported.
Motorsports exec Chitwood back in Chicago for 2026 Presidents Cup role
Joie Chitwood has today (Tuesday) been named president of the 2026 Presidents Cup, the biennial golf tournament pitting the United States against the rest of the world (excluding Europe)
Saints, Falcons new additions as NFL expands Global Markets initiative
The National Football League (NFL) has today (Tuesday) announced the expansion of its Global Markets Program, with the New Orleans Saints joining by becoming the first franchise to be awarded the French…
NFL owners approve flexing of Thursday Night Football
National Football League owners have voted to approve limited flexing of Thursday night games to Sundays
US horse racing team competition National Thoroughbred League launches
The National Thoroughbred League (NTL), a horse racing competition featuring six teams, is planning to launch in September
Fanatics enhances collectibles position with PWCC takeover
Sports retail company Fanatics has further consolidated its position in the collectibles space by agreeing a deal to acquire US sports card, memorabilia and collectible auction house PWCC Marketplace
AEG Global extends Delta Air Lines sponsorship
Delta Air Lines and Los Angeles-based live sports and entertainment company AEG Global have extended their relationship with a multi-year renewal
Tom Brady to join Las Vegas Raiders’ ownership
Retired seven-time Super Bowl winner Tom Brady is to join the National Football League's Las Vegas Raiders' ownership with the purchase of a minority stake in the franchise