Australia
Nine acquires 2024 Paralympics to complement Olympics rights
Australian media group Nine Entertainment has acquired exclusive rights to the Paris 2024 Paralympic Games
Foxtel to drop beIN Sports channels
BeIN Sports channels in Australia will no longer be available to customers of Foxtel, the pay-television operator, from July 1
UFC heading back to Sydney with long-term deal
The Ultimate Fighting Championship (UFC) will return to Sydney for the first time since 2017 after the New South Wales Government reached a four-year, multi-event agreement with the mixed martial arts…
Tabcorp eyes Melbourne Cup domestic rights
Australian gambling and entertainment group Tabcorp has expressed interest in acquiring domestic broadcast rights to the Melbourne Cup, the country's showpiece horse racing event, according to multiple…
New Zealand ready to step in for 2025 Rugby League World Cup
Rugby league officials in New Zealand are in talks with their Australian counterparts about bringing the Rugby League World Cup to the two countries in 2025, in the wake of France dropping its hosting…
Fanatics advances betting plans with $150m PointsBet US takeover
Sports retail company Fanatics has made its first major inroad into the betting market by agreeing a deal to acquire the US operation of global sports betting company PointsBet.
The $150m (€137.9
NRL extends long-running Steeden ball sponsorship
Australasia’s National Rugby League has signed a five-year extension to its ball supply sponsorship with Steeden, the Australian sports equipment manufacturer.
Stan remains home of Uefa club competitions in Nine renewal
Media group Nine Entertainment has renewed its exclusive rights in Australia to Uefa club competitions for a further three seasons after striking a new deal with European football’s governing body through t…
NRL adds snack partner, Warriors sponsor at centre of referee ‘cheat’ row
Australia's National Rugby League (NRL) has announced a new sponsorship with snack brand Arnott's Shapes
Tasmania lands AFL expansion franchise
The Australian Football League (AFL) will expand to Tasmania after the organisation awarded its 19th licence to a club that will play at a new A$715m (€431.7m/$477.2m) stadium in Hobart.
Rugby Australia loses CEO Marinos, AFL promotes Dillon to top job
Two of Australia's largest sporting bodies, Rugby Australia (RA) and the Australian Football League (AFL), have announced major changes in their leadership
Liberty extends A-League Women backing in World Cup year
Australian financial services group Liberty has extended its sponsorship of the A-Leagues, which includes title rights for the top tier of domestic women’s football.
CSM secures exclusive sponsorship role for 2025 Lions Tour to Australia
The British and Irish Lions and Rugby Australia have announced that CSM Sport & Entertainment has been selected as the 2025 Tour's exclusive sponsorship agency
NBL appoints AFL’s Stevenson as new CEO
Australia’s National Basketball League (NBL) has appointed David Stevenson as its new chief executive.
Nine makes appointments to serve Olympic Games contract
Media group Nine Entertainment has appointed Andrew Cann and Andrew Nicholls to senior roles in its sport commercial leadership team to help shape and monetise the broadcaster’s Olympic Games offering.
Cisco joins Fifa sponsorship roster for Women’s World Cup
Fifa is continuing to build out the 2023 Women's World Cup sponsorship portfolio, with Cisco the latest brand to come on board
Kayo found to be in breach of regulator’s gambling ad rules
The Australian Communications and Media Authority (ACMA) has found that Kayo Sports, the streaming service operated by pay-television broadcaster Foxtel, breached gambling advertising rules during its…
Team Global Express to aid delivery of Fifa Women’s World Cup
Australian logistics company Team Global Express has agreed a sponsorship deal with the 2023 Fifa Women’s World Cup, which is being co-hosted in its home country and New Zealand.