Balkans

Commercial and pay-television broadcaster bTV and Telekom Austria-owned telco A1 have renewed their rights in Bulgaria to Uefa club competitions, ahead of the current three-year deals ending this Saturday with the Champions League final. 

Warner Bros. Discovery has retained exclusive rights to Wimbledon in 11 European markets in a play designed to drive consumers to its new Max streaming service being rolled out across the continent

Bundesliga International has turned to Infront to manage media rights sales in 10 mainly Central and Eastern European countries in the agency's third multi-territory distribution deal in quick succession with a major European league.

Fifa has turned to the Balkans in its media rights sales process for the next two men's World Cups, launching invitations to tender (ITTs) in eight countries.

Fifa has issued tenders in six Central and Eastern European countries for media rights to the 2026 and 2030 men's World Cups as it seeks to maximise the commercial impact of improved qualification prospects for Europe's mid-tier nations.

Lega Serie A is close to finalising its first international broadcast deals of the new cycle after rights were awarded in eight countries from the 2024-25 season onwards

Domestic club football in Albania has a new home after general interest channel MCN TV agreed a three-year contract following on from the termination of a deal with streaming platform Oversport

Fans in Albania were able to watch action from the opening weekend of the Italian Serie A season after deals were negotiated with pay-TV broadcasters Digitalb and Tring

United Media has secured exclusive rights to Germany’s Handball Bundesliga for its Sportklub pay-television channels in the Balkans.

The Albanian Football Association (FSHF) has launched an invitation to tender for domestic media rights to club competitions for the 2023-24 to 2025-26 seasons after being forced to go back into the market

Arena Sport has kept hold of an important local property in the Balkans after agreeing a five-season deal for rights to the top-tier football league and cup competition in Bosnia and Herzegovina

United Media has further strengthened the basketball portfolio of its Balkans pay-television broadcaster, Sportklub, by agreeing a multi-year deal with the Asociación de Clubes Españoles de Baloncesto f…

The Albanian Football Association (FSHF) has terminated a domestic broadcast rights agreement with streaming platform Oversport just one year into a three-season deal

United Media has extended its exclusive MotoGP media rights in the Balkans as part of a new “multi-year” agreement with the motorcycling championship.

The European Broadcasting Union’s 12-market deal with DAZN for sublicensed rights to the Uefa Women’s Champions League final includes commitments from public broadcasters in the Nordic countries of Fin…

The Football Association of Bosnia and Herzegovina (NS/FS BiH) has agreed a new kit supply deal with Spanish sportswear and equipment manufacturer Kelme