Belgium

Football
Media

Three broadcasters, including the incumbent rights-holder DAZN, are vying for domestic rights to the top flight of Belgian football in direct negotiations with the country’s Pro League.
Cycling
Media

Infront has rejected competition claims raised by French-language Belgian public broadcaster RTBF over the agency’s sale of Flanders Classics rights to commercial network RTL.
Golf
Media

New indoor golf league TGL will be broadcast by Telenet in Belgium and Ziggo in the Netherlands after deals were signed off in the Low Countries, SportBusiness understands
Football
Media

The Belgian Pro League has extended the deadline for responses to its domestic media rights tender at the behest of broadcasters lining up bids.
Football
Finance & Law

Key elements of Fifa's global transfer system are "contrary to European law" according to a ruling today (Friday) from the European Union's Court of Justice (ECJ) in a case brought by former Arsenal, Real…
Football
Industry Moves

The Royal Belgian Football Association (RBFA) has ended its search for a new chief executive, appointing Peter Willems, a one-time Uefa sponsorship and marketing executive, to the role
Football
Fan Engagement

Belgium's Pro League has expanded its deal with WSC Sports, with a greater focus on producing story-telling content that also fits in with the focus of its recently issued domestic rights tender.
Football
Media

Cercle Brugge's last-minute Uefa Conference League qualification has prompted Belgian telco Telenet to sublicense an extra match to free-to-air broadcaster in Flanders: VRT.
Football
Media

The Belgian Pro League will once again look for a five-season domestic broadcast rights agreement after launching its tender in conjunction with the IMG agency.
Cycling
Media

Cycling’s Flanders Classics will continue to receive crucial domestic free-to-air broadcast coverage in Belgium in an agreement that will be welcomed by race sponsors.
Football
Sponsorship & Marketing

Sportswear brand Castore has entered the Belgian football market for the first time via a kit supplier agreement with Club Brugge
Tennis
Media

Warner Bros. Discovery has retained exclusive rights to Wimbledon in 11 European markets in a play designed to drive consumers to its new Max streaming service being rolled out across the continent
Football
Media

A major breakthrough has occurred in Belgium in the fight against piracy in what could have implications for the value of the Pro League's next domestic media rights, ahead of a tender to be issued later this year.
Tennis
Media

Play Sports, the sports broadcaster operated by Belgian telco Telenet, has retained rights to men's tennis ATP tour and the women's WTA Tour for three more seasons.
Football
Media

The sales process has gone live in the Netherlands, Belgium and Luxembourg for media rights to the Fifa World Cup in 2026 and 2030
Football
Finance & Law

Belgian Pro League club Standard Liège has insisted that its owner, American investment fund 777 Partners, will provide the money needed to overturn a transfer ban imposed by the Royal Belgian Football …
Cycling
Media

RTL, the French-language free-to-air broadcaster in Belgium, is to succeed public-service rival RTBF as the domestic rights-holder of the Flanders Classics, the country's leading road cycling events
Football
Media

Proximus has renewed an agreement for pay-television rights in Belgium to football’s Uefa Champions League, but it will no longer have exclusivity in the category after rival telco Telenet also secured rights for the 2024-27 cycle.