Brazil

Brazilian state-owned bank Caixa has signed a four-year deal with the Brazilian Olympic Committee (COB) worth R$160m ($29.3m/€26.2m), making it the biggest deal in the federation's history.

SportBusiness understands that Amazon Prime Video will soon finalise a deal to exclusively show one match per week – a home fixture of a club belonging to the Liga Forte Uniao bloc – over five years, from 2025 to 2029.

Brazil’s competition regulator has launched an investigation into alleged anti-competitive practices in the production and commercialisation of 3D cam carpets in Brazilian football.

CazéTV makes move after being “informed” that French users were circumventing geoblocking measures to watch its Brazilian coverage of Ligue 1.

The Bundesliga has opted for the status quo of exposure over exclusivity in Brazil with seven broadcasters in place for the 2024-25 season, which kicks off tomorrow.

NFL Game Pass will be available on Amazon Prime Video as an add-on in several of the league's key international markets thanks to a deal struck by the service's global distributor, DAZN

Liga Forte União is on the verge of striking its first media rights deal for the new era of Brazilian football from 2025, as the 31-club collective nears an agreement with free-to-air broadcaster Record.

The Uefa Europa League will continue to enjoy free-to-air coverage in Brazil after the acquisition of non-exclusive rights for the second-tier club competition by commercial broadcaster Band. 

Commercial broadcaster SBT is out of the running for domestic rights to Brazilian football's Liga Forte União (LFU), after learning its R$2.6bn (€425m/$460m) bid would be rejected.

VaideBet terminating its record shirt sponsorship of Corinthians has not dissuaded the Brazilian club from doing business with betting operators, with rival Esportes da Sorte stepping into the breach.

Amid interest from several rivals, Puma has extended its kit supplier agreement with Campeonato Brasileiro Série A club Palmeiras.

CazéTV has made the Uefa Women’s Euro 2025 its latest acquisition after exclusivity for 25 matches at Euro 2024 delivered strong engagement across multiple platforms in Brazil.

The National Football League's decision to take a regular-season game to Brazil for the first time has resulted in a new media deal in the country targeting a younger audience, the streaming platform CazéTV.

France’s Ligue 1 will have a new broadcaster in Brazil next season after fast-growing streamer CazéTV acquired rights in an exclusive three-year deal.

DAZN will distribute Tennis TV, ATP Media’s direct-to-consumer service, across Latin America, Brazil and the Caribbean in its latest move in the third-party channels business.

Mubadala Capital has acquired what will be the sailing series' first South American team as the investor continues to target the Brazilian sports industry.