Brazil

Motorsport
Events

Formula 1 and the International Automobile Federation (FIA) have dropped plans to expand the motor racing championship’s sprint race concept for the 2022 season, but have moved to enhance the rewards o…
Football
Sponsorship & Marketing

American technology entrepreneur John Textor, the incoming major shareholder at Rio de Janieiro-based football club Botafogo, is ready to terminate several of the club’s sponsorship agreements because t…
Football
Sponsorship & Marketing

Brazlian football's Athletico Paranaense has signed a renewal to its sponsorship contract with Brazilian retailer Havan
Football
Finance & Law

Brazil’s LiveMode agency and 1190 Sports, the international broadcast rights-holder to Brazil’s top two football leagues, have combined to propose taking over commercial management of the leagues with a m…
NFL
Media

Brazilian commercial broadcaster RedeTV will broadcast this year's Super Bowl on February 13
Football
Media

Brazilian broadcaster Globo has agreed a new rights deal with the Brazilian Football Confederation (CBF) focused on the women’s game.
Football
Media

The Campeonato Carioca has secured further exposure ahead of the start of its 2022 edition tomorrow (Wednesday), with matches from the Brazilian state club football competition to be live streamed via…
Football
Sponsorship & Marketing

Brazilian football rivals Corinthians and Santos have each concluded back-of-shirt sponsorship deals ahead of their first matches in the 2022 Campeonato Paulista, the São Paulo state championships.
Football
Sponsorship & Marketing

Betting operator Betfair has signed what is claimed to be the “biggest commercial agreement” in Brazilian state football as the naming rights sponsor for this year’s Campeonato Carioca. T
Football
Media

Media platform OneFootball has struck an agreement with Brazilian live-streaming company TV NSports to broadcast the Campeonato Paranaense and Campeonato Catarinense Brazilian state championships
Football
Media

TV NSports, the Brazilian live-streaming company, has acquired rights to the 2022 Campeonato Paranaense, while fellow state football competition the Campeonato Carioca will be live streamed by podcast…
Football
Sponsorship & Marketing

Dental clinics chain OdontoCompany has agreed a one-year extension to its sponsorship of the Copa do Brasil, the leading cup competition in Brazilian club football
Football
Sponsorship & Marketing

Brazilian Série A football club Flamengo’s extension of its supply contract with global sports brand Adidas has been approved by the club’s council.
Football
Sponsorship & Marketing

Cryptocurrency exchange Binance has further enhanced its presence in the football sponsorship market by agreeing a deal with the Paulista Football Federation (FPF) to sponsor this year’s edition of the C…
Football
Sponsorship & Marketing

Insurance firm MAG Seguros has renewed its official sponsorship of the Copa do Brasil, Brazilian club football’s showcase cup competition, for the third year in a row.
Football
Media

Media group Disney is in the final stages of agreeing a three-season deal for exclusive English Premier League rights across South America, SportBusiness understands.
Football
Media

Brazilian broadcaster Globo has enhanced its coverage of state football competitions by acquiring rights to the Campeonato Mineiro and Campeonato Gaúcho.
Motorsport
Media

Brazilian free-to-air broadcaster TV Cultura has agreed a one-season extension to its rights deal for the Formula E electric car-racing championship. TV Cultura’s deal covers free-to-air rights.