Brazil
Bolsonaro approves Brazilian football rights bill
Brazilian football has officially entered into a new era as President Jair Bolsonaro signed off on a bill that significantly revamps the broadcast rights marketplace
Flamengo becomes latest Brazilian club to launch Socios fan token
Blockchain provider Socios.com has continued its football drive through a new deal with Campeonato Brasileiro Série A club Flamengo.
Chiliz, which owns Socios.
Short-video platform Kwai to include national teams in CBF sponsorship
Chinese short-video platform Kwai has expanded its relationship with the Brazilian Football Confederation (CBF) as the new sponsor of the Brazilian women's and men's teams, under a contract valid until…
Disney renews pay-TV rights to Brazil’s Copa do Nordeste
Disney Group has renewed its exclusive pay-TV rights to broadcast Copa do Nordeste, the Brazilian tournament featuring teams from the Northeast of the country and which is to begin next month
Mercado Bitcoin takes shirt branding position at Corinthians
Brazilian cryptocurrency exchange Mercado Bitcoin has signed as a shirt sponsor of Campeonato Brasileiro Série A club Corinthians for a 16 month-period from September 2021 to December 2022.
ALE agrees one-year extension with Corinthians
Campeonato Brasileiro Série A football club Corinthians has agreed a one-year extension to its shirt sponsorship deal with fuel distribution company ALE.
Palmeiras extends record Crefisa shirt deal, América signs bookmaker as main sponsor
Palmeiras has signed a three-year extension to its contract with main sponsors, financial services group Crefisa and São Paulo-based education centre Faculdade das Américas (FAM), an agreement the Campeonato B…
Football TV rights bill backed by Brazil’s Federal Senate
“Lei do Mandante”, a bill that is set to shake up the Brazilian football rights market, has been approved by the country’s Federal Senate.
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Globo offers assurances to Brazilian clubs amid changing TV rights legislation
Brazilian media group Globo has sought to reassure the country’s 40 Campeonato Brasileiro Série A and Série B football clubs that it remains committed to the sport amid impending changes to the way in …
Globo ‘resolves dispute’ with Fifa over rights fee payments
Brazilian media group Globo is reported to have reached an agreement with Fifa following its legal dispute with football’s world governing body over broadcast rights payments.
DFL Supercup streamed on TikTok as 9:16 vertical production rolled out
Football-based media platform OneFootball will stream live coverage in Brazil of tonight's DFL Supercup match between Bayern Munich and Borussia Dortmund in a 'vertical format' designed for smartphones…
TV Cultura sublicenses Europa League rights from SBT
Brazilian free-to-air broadcaster TV Cultura has acquired rights to the Uefa Europa League through a sublicensing deal with commercial broadcaster SBT that runs from 2021-22 to 2023-24
Nasdaq high-flyer Roku signs first Brazilian sports team sponsorship with São Paulo
US-based streaming device maker Roku has signed a 12-month sponsorship with Brazilian football club São Paulo.
Santos signs Umbro extension until 2024
Brazilian football club Santos has signed an extension to its contract with kit supplier Umbro.
The renewal builds on the initial contract between the two organisations, which was signed in 2018
CBF faces wrath of Brazilian NOC as Nike kits worn at Tokyo medal ceremony
The Brazilian Football Confederation (CBF) is facing action from the Brazilian Olympic Committee (COB) in a dispute over kit suppliers
OneFootball retains coverage of selected DFB-Pokal ties in UK, Ireland
Germany-based digital platform OneFootball has continued its live coverage in the UK and Ireland of German club football competition the DFB-Pokal
Mikasa serves up Brazilian volleyball renewal
Mikasa, the Japan-based sportswear manufacturer, has renewed its sponsorship agreement with the Brazilian Volleyball Confederation (CBV) for another four years
Lumme insists empty stands haven’t hit Tokyo 2020 viewing figures
The absence of spectators from the Tokyo 2020 Olympics has had no impact on viewing figures around the world, according to Timo Lumme, managing director of the International Olympic Committee’s Television a…