China

Chinese football content platform Dongqiudi has acquired live streaming rights to matches from China League One, the country’s second-tier domestic football league, according to local media reports.

Chinese skier Eileen Gu has been made an ambassador of Salt Lake City’s bid to host the Winter Olympics.

A new player looks set to emerge in China's sports media landscape, with giant telco China Telecom in advanced talks to acquire digital rights for Formula 1 motor racing, according to local industry insiders

The European League of Football (ELF) has announced media rights agreements with Chinese streaming platform iQiyi in China and international streaming platform Eleven across Italy and Southeast Asia

Chinese social media platform Douyin has become the official short video partner of the Chinese Super League. The deal was announced just before the start of the 2022 CSL season on June 3

The Chinese Football Association has announced the launch of new national youth leagues, as part of its talent development plans

Chinese collectible trading cards company FansMall has agreed a multi-year deal with Italian Serie A club Inter Milan

The Argentinian Football Association (AFA) has announced a sponsorship agreement with Latin American betting operator BetWarrior and has reportedly struck a separate sponsorship deal with Chinese dairy…

Liaoning-based football club Dalian Pro has been reinstated to the Chinese Super League (CSL) following the withdrawal of Chongqing Liangjiang Athletic, the Chinese Football Association (CFA) has announced

English Premier League club Manchester City has announced a licensing deal with Shanghai-based collectibles supplier DAKA Culture that will see the parties release an exclusive range of trading cards in…

Chinese Super League club Chongqing Liangjiang Athletic has withdrawn from the league and ceased operations a week before the start of the 2022 season due to financial problems

China's domestic football league, the Chinese Super League, is to begin its 2022 season on June 3, in a sign the country's sports industry may be starting to emerge from the ongoing Covid crisis

Chinese streaming platform iQiyi Sports has acquired rights for Italian Serie A football in a two-season deal covering 2022-23 and 2023-24. iQiyi Sports' rights cover streaming platforms only

Tencent Sports, the sports division of Chinese digital media giant Tencent, has scrapped six internal business units and cut 100 jobs - about one third of its workforce - according to local media reports

The International Federation of Sport Climbing (IFSC) has announced the cancellation of two Climbing World Cup events set to take place in China later this year due to concerns about the Covid-19 pandemic

Chinese dairy giant Yili's plant-based products brand Yili Zhixuan has become an official partner of the Chinese national women's basketball team