China

Chinese streaming platform Huya will continue to broadcast coverage from top Swiss skiing events on the FIS World Cup schedule in a new agreement

The Chinese Basketball Association has announced that it has finalised its reclamation of the sale of commercial rights to its national basketball teams, thus ending its long-running partnership with the…

Electric off-road racing series Extreme E has agreed new rights distribution deals with Greek pay-television operator Cosmote and Chinese internet platform Channel Zero

China's national statistics bureau and General Administration of Sports announced that the 'total output' of the country's sports industry was 2.9tn yuan ($450bn) in 2019, a figure that had grown by 10

The LA Lakers was the most popular NBA team, and Stephen Curry the most popular NBA player, on Chinese social media in 2019-20, according to digital media specialist Mailman's annual NBA Red Card report

Chinese digital giant Tencent has stopped live streams of games by the NBA's Philadelphia 76ers due to their appointment of Daryl Morey as president

Basketball legend Michael Jordan has won a lawsuit in Shanghai over his image rights in China, but still doesn’t completely own the rights in the country.

Daryl Morey has admitted that he feared his career as a National Basketball Association executive would be over following his controversial tweet supporting protests in Hong Kong, which significantly …

Due to a spike of Covid-19 cases in South Korea the ITTF has cancelled the 2020 ITTF World Team Table Tennis Championships

The Badminton World Federation announced the calendar for the first half of 2021, together with procedures for reopening the BWF World Rankings and information related to qualification and seedings for…

Chelsea has become the first team outside of China to start an official account on the Chinese short-form video platform, Kuaishou

The Chinese Football Association said the number of teams participating in the Chinese Super League will increase from 16 to 18 from 2023, and the second-tier League One will expand to 20 teams, while…

Energy company China Three Gorges Corporation (CTG) has signed as the 'Official Power Generation Partner' of the Winter Olympic and Paralympic Games in Beijing 2022

The Chinese Football Association this week unveiled updated salary cap and club spending rules as it continues a drive to bring stability to club finances and rein in overspending

The Asian Football Confederation is understood to have secured a significant increase in rights value in a sponsorship renewal with German tyre manufacturer Continental Tires

Amazon is expected by some sports media rights industry experts to follow up its bid for New Zealand Cricket rights in India with bids for bigger properties such as the Indian Premier League

Global banking group HSBC has announced multi-year title sponsorship renewals of three of its long-standing Asia golf partnerships: the HSBC Women’s World Championship in Singapore, the World Golf Championships-HSBC C…

Barcelona and France footballer Antoine Griezmann has terminated his sponsorship deal with technology firm Huawei, citing the mistreatment of Uighur Muslims by China